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SME Group Plc is a privately held holding company that operates under franchise license the KFC & Pizza Hut brand in partnership with Yum Brands Inc, the Costa Coffee brand in partnership with Whitbread Plc as well as the Comfort Inn Hotel Brand in partnership with Choice Hotels International and the Holiday Inn Hotel Brand in partnership with InterContinental Hotels Group. In 2018, SME Group Plc opened a Warrens Bakery outlet under franchise license in partnership with Provenance Brands
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