[{{ $ctrl._job.status.name | translate}}] Marketing Manager
Accor HQ

Posted

Job description

SUMMARY At Fairmont Hotels & Resorts, our Marketing professionals are ambassadors of the engaging service and authentically local experiences we offer in places of unrivalled presence. Showcase your creative flair and interpersonal skills as Marketing Manager, where you will grow our market share with exciting promotional campaigns that showcase our exceptional guest offerings.

ESSENTIAL DUTIES and RESPONSIBILITES Include but are not limited to the following:

Consistently offer professional, friendly and engaging service to all internal and external clients and guests
Manage all assigned activity within the marketing department, ensuring all service standards are followed with timely and accurate communication
Execute marketing plans and initiatives in conjunction with all hotel departments, enhance hotel offerings, promotions & community activations
Manage and update CMS, for Brand Sites, Microsite, Fig, and all other third-party sites that require consistent updates, and ensure display of pertinent hotel information, amenities and promotions
Manage and update all related hotel collateral, including internal Accor intranet and other online portals
Highly proactive with organizing and calendaring in advance annual events, holidays offers and promotions and all other marketing & partner initiatives
Database Management, grow all hotel databases, social follower and e-campaigns to advance our marketing tactics
Analyze, track and report on trends, campaign statistics and how to optimize results
Research, analyze and monitor financial, technological, and market demographics to ensure the hotel is ahead of the trends and continually innovates
Plan and deploy the hotels advertising and promotion activities, including digital, print, electronic, social media and direct mail in conjunction with the Director
Communicate with outside agencies and partners on ongoing campaigns
Build local community outreach and relationships with businesses, partners and press to advance our marketing strategies
Collaborate and manage both internal brand and external Public Relations agencies and contacts to meet objectives. Oversight of copywriting, design, layout, and the production of promotional materials & narrative
Proactive internal PR, be a hotel ambassador, responsible for all visual touch points throughout the property to ensure consistent, relevant Miramar messaging throughout
Follow the annual budget and administer that budget in a fiscally responsible manner
Balance operational, administrative and Colleague needs
Follow departmental policies and procedures
Follow all safety policies
Other duties as assigned

QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Previous leadership experience within marketing required
Computer literate in Microsoft Windows applications
Graphic design applications required such as Adobe InDesign & Illustrator.
Proficient in all social media applications including Facebook, Instagram, Twitter, LinkedIn
University/College degree in a related discipline required
Excellent communication skills, both written and verbal required
Strong interpersonal and problem-solving abilities
Highly responsible & reliable
Ability to focus attention on guest needs, remaining calm and courteous at all times

EDUCATION and/or EXPERIENCE

University/College degree in a related discipline required or equivalent work experience

LANGUAGE SKILLS

Spoken and written English
Excellent communication skills, both written and verbal required

MATHEMATICAL SKILLS

Basic math

REASONING ABILITY

Ability to follow instruction, provide support to the Director of Sales & Marketing and Director of Public Relations.
Strong interpersonal and problem-solving abilities

PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Ability to walk, stand and bend for up to 8 hours a day
Ability to work under pressure and stress
Ability to work at a fast pace
Frequent standing and walking throughout shift
Occasional kneeling, pushing, pulling, lifting
Occasional ascending or descending ladders, stairs and ramps

WORK ENVIRONMENT The work environment characteristics described here are representative of those and employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.