Marketing Manager

[{{ $ctrl._job.status.name | translate}}] Marketing Manager
Accor HQ

Posted
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Job description

SUMMARY At Fairmont Hotels & Resorts, our Marketing professionals are ambassadors of the engaging service and authentically local experiences we offer in places of unrivalled presence. Showcase your creative flair and interpersonal skills as Marketing Manager, where you will grow our market share with exciting promotional campaigns that showcase our exceptional guest offerings.
 


ESSENTIAL DUTIES and RESPONSIBILITES   Include but are not limited to the following:

  • Consistently offer professional, friendly and engaging service to all internal and external clients and guests
  • Manage all assigned activity within the marketing department, ensuring all service standards are followed with timely and accurate communication
  • Execute marketing plans and initiatives in conjunction with all hotel departments, enhance hotel offerings, promotions & community activations
  • Manage and update CMS, for Brand Sites, Microsite, Fig, and all other third-party sites that require consistent updates, and ensure display of pertinent hotel information, amenities and promotions
  • Manage and update all related hotel collateral, including internal Accor intranet and other online portals
  • Highly proactive with organizing and calendaring in advance annual events, holidays offers and promotions and all other marketing & partner initiatives
  • Database Management, grow all hotel databases, social follower and e-campaigns to advance our marketing tactics
  • Analyze, track and report on trends, campaign statistics and how to optimize results
  • Research, analyze and monitor financial, technological, and market demographics to ensure the hotel is ahead of the trends and continually innovates
  • Plan and deploy the hotels advertising and promotion activities, including digital, print, electronic, social media and direct mail in conjunction with the Director
  • Communicate with outside agencies and partners on ongoing campaigns
  • Build local community outreach and relationships with businesses, partners and press to advance our marketing strategies
  • Collaborate and manage both internal brand and external Public Relations agencies and contacts to meet objectives.  Oversight of copywriting, design, layout, and the production of promotional materials & narrative
  • Proactive internal PR, be a hotel ambassador, responsible for all visual touch points throughout the property to ensure consistent, relevant Miramar messaging throughout
  • Follow the annual budget and administer that budget in a fiscally responsible manner
  • Balance operational, administrative and Colleague needs
  • Follow departmental policies and procedures
  • Follow all safety policies
  • Other duties as assigned


QUALIFICATIONS   To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Previous leadership experience within marketing required
  • Computer literate in Microsoft Windows applications
  • Graphic design applications required such as Adobe InDesign & Illustrator. 
  • Proficient in all social media applications including Facebook, Instagram, Twitter, LinkedIn
  • University/College degree in a related discipline required
  • Excellent communication skills, both written and verbal required
  • Strong interpersonal and problem-solving abilities
  • Highly responsible & reliable
  • Ability to focus attention on guest needs, remaining calm and courteous at all times
  EDUCATION and/or EXPERIENCE
  • University/College degree in a related discipline required or equivalent work experience
  LANGUAGE SKILLS
  • Spoken and written English
  • Excellent communication skills, both written and verbal required


MATHEMATICAL SKILLS
  • Basic math
  REASONING ABILITY
  • Ability to follow instruction, provide support to the Director of Sales & Marketing and Director of Public Relations.
  • Strong interpersonal and problem-solving abilities
  PHYSICAL DEMANDS   The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Ability to walk, stand and bend for up to 8 hours a day
  • Ability to work under pressure and stress
  • Ability to work at a fast pace
  • Frequent standing and walking throughout shift
  • Occasional kneeling, pushing, pulling, lifting
  • Occasional ascending or descending ladders, stairs and ramps
  WORK ENVIRONMENT   The work environment characteristics described here are representative of those and employee encounters while performing the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Normal indoor/outdoor conditions and seasonal changes

Details

Job type
Full-time
Location
Santa Monica, CA, United States
Department
Sales & Marketing
Starting in
As soon as possible
Duration of the contract
Indefinite

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