Director of Marketing

Company Description

Established in 2000 in Turkey, Rixos pioneers the ‘ALL Inclusive, ALL Exclusive’ concept, inviting guests to discover a world of possibilities, with luxurious stays, inclusive of culinary delights from around the globe, live entertainment, daily sports, and fitness activities, sensorial spa and wellness journeys and fun-filled kids and teens activities. Each Rixos property presents a unique experience inspired by local culture, global influences, and our Turkish heritage, all within a setting of unparalleled luxury.

Job Description

ROLE: Director of Marketing (Saudi Nationals only by law)

Ready for a career move and be part of a dynamic team? We are looking for a new talent to play a vital role in our Marketing team working alongside a fantastic team. 

As a Director of Marketing, you are the driving force behind our marketing success. Collaborating closely with the General Manager, you'll lead a dynamic team, implement winning marketing strategies, and play a pivotal role in achieving revenue targets. Your knack for inspiring others, coupled with strategic thinking, will propel our marketing department to new heights. Join us in shaping the future of our company as we redefine excellence in sales!

WHAT IS IN IT FOR YOU:

• Employee benefit card offering discounted rates in Accor worldwide
• Learning programs through our Academies
• Opportunity to develop your talent and grow within your property and across the world!
• Ability to make a difference through our Corporate Social Responsibility activities, like Planet21.

 WHAT WE EXPECT OF YOU:

 

MAIN DUTIES AND RESPONSIBILITIES:       

 

• • • Marketing budget – Forecasting, Planning, & Monitoring.
    • Contact with local journalists, local community, institutions, embassies.
    • Press releases to local press about news and current events in the hotel.
    • Treatment of press inquiries about the hotel.
    • Organization of PR Events.
    • Take care of journalists staying in the hotel.
    • Pro-active PR measures.
    • General PR administration tasks.
    • Marketing activities to support Rooms, F & B & Banquet sales.
    • Perform as per company standards.
    • Proper grooming at all times.
    • Attend trainings as per schedule.
    • Show fullest cooperation and respect within the team and other departments.
    • Is aware of the daily activities and has product knowledge of all the hotel facilities
    • Install and update a press data base for the local market
    • Edit press releases about news and current events in the hotel and send out to local press market
    • Picture archive of the property, have perfect pictures in store and ready at hand
    • Have an updated press kit and fact sheet of the hotel at hand.
    • Have all flyers, information material and brochures in store.
    • Have access to the press kit of Rixos and all other information material about the group.
    • Collection of press clippings and build up a press archive.
    • Treatment of press inquiries of the hotel, hand over press inquiries about Rixos to the Corporate Public Relations Department.
    • Get in contact with the local journalists, invite them, visit them and keep a constant relation.
    • Build up relations to local community, embassies, institutions, administrations etc.
    • Care about journalists or VIPs during their stay in the hotel.
    • Keep the press relations with small gifts, invitations or visits.
    • Preparation, organization and follow up of PR Events.
    • Organize press cocktails or press lunches in the hotel.
    • Upkeep & maintain hotel’s image on all important online channels – facebook, twitter, trip advisor, holiday check, top hotels, etc.
    • Keep the hotel staff informed about news, pass relevant information about Rixos.
    • Marketing activities to support Rooms, F & B & Banquet sales.
    • Constant information flow between General Manager, Hotel Manager and other HOD’s.
    • Delivery of news for any internal company magazine (via Corporate Public Relations)
    • Be connected with other Rixos hotels for cross marketing
    • Have knowledge about the Rixos group and know what Rixos is all about
    • Take part in the yearly Public Relations workshop organized by Corporate Public Relations
    • Give support to Corporate Public Relations in all required subjects
    • To comply with all hotel rules and regulations as outlined in the handbook and to be aware of company disciplinary and grievance procedures.
    • To create an environment which promotes employee morale and encourages the team to have pride in their department with a high level of commitment.
    • To promote a helpful and professional image to the customer and give full cooperation to any customer requiring assistance with the prompt, caring and helpful attitude
    • To anticipate the needs of the customer whenever possible, to enhance quality service and in turn enhance customer satisfaction.
    • To give full co-operation to any colleague requiring assistance in a prompt caring and helpful manner. To be flexible in assisting in other areas of the Hotel in response to the business and customer needs.
    • Ensures oneself is thoroughly familiar with the hotel’s emergency procedures and in a state of preparedness for any emergency which may occur.
    • Informs General Manager and department heads about important events and news.
    • Establishes a yearly or half-yearly PR action plan and PR budget.
    • Is familiar with all related company documentation and especially with the relevant Operational Standards for his/her field of responsibility.
    • Assumes responsibility of Duty Manager when scheduled to do so.
    • Other duties as assigned.
    • Assist in Task Force Teams for new openings.
    • Carry out any other reasonable task (which may not be stated here) as requested.

Qualifications

Bachelor`s Degree in Marketing or  Diploma in vocational hospitality, 8 to 10 years experience in the marketing field with at least 4 years of hospitality experience in a senior management role.