Digital Marketing Manager
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Digital Marketing Manager

Rocco Forte

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Digital Marketing Manager

About the job



Rocco Forte Hotels presently has 16 luxury properties 12 leading destinations. Each hotel exudes the Forte philosophy: open, intuitive service; airy, elegant design that speaks to its location; exceptional offerings in food, drink, spas and experiences; and a signature Anglo-Italian style, sophistication and warmth. Our properties are supported by our central support office located on Jermyn Street in the heart of London. Our team is a family of individuals, with a family of hoteliers that care, at the head of the company. Together we are generous, open and genuine in spirit, with our guests and with one another.

The Position

As Digital Editor you will be an excellent communicator, who is capable of leading the visual and content development of all Rocco Forte Hotels online channels, including brand and individual hotel websites, social channels and third-party sites in order to increase visitors and maintain a coherent brand image/messaging. The Digital Editor is part of the digital marketing team and is working to maximise revenue. The role will provide direction for all digital content, including CRM newsletters content to ensure brand/image coherence for all online communications.

The ideal candidate will have a strong digital media background with at least 3 years of experience in a similar luxury hotel, hospitality or retail brand. They will also be a creative and driven individual with strong editing background who has previously managed and edited online content and publications to ensure brand consistency.
Key Responsibilities
• Ensures that the website experience is best-in-class by managing the website imagery and content to ensure our core audiences are catered for
• Develops and maintains the content and image strategy for the brand and individual hotels based on the key marketing strategies.
• Ensures the overall content strategy and distribution is tied into the social media strategy and CRM, ensuring that digital content is fresh, engaging and reflective of brand activities across our markets
• Reviews and organises the content submitted by the hotels and other sources, making sure the language and image suitability of the content is in line with our brand strategy,
• Defines and delivers world-class social media
• Review social media images and copywriting posted by the hotels.
• Maintains and manages images & content for our booking engine
• Oversees the visual and content quality of all CRM newsletters

Why join us at Rocco Forte Hotels?

At Rocco Forte Hotels, we are committed to giving our Team Members the skills and support required to deliver unrivalled service, and most importantly, to grow in their careers. We also like giving our Team Members the very best benefits such as discounted rates at any of our 5-star properties from just £25/ €36 per night, a 50% discount in all of our F&B outlets, discounts across some of our Rocco Forte Spas and subsidised lunch.

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Digital Marketing Manager

London, United Kingdom

Full-time, Indefinite

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