Director of Social Activities

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Rosewood Miramar Beach Montecito Santa Barbara

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Job description

Shift Type: Flexible

Job Title: Director of Social Activities

Education: High School

Location: Rosewood Miramar Beach Montecito - Santa Barbara, CA US (Primary)

Career Level: Department Head A

Category: Sales & Marketing

Job Type: Full-time

Compensation Currency: USD

Job Description: Begin Your Rosewood Journey
We believe that life is made of many journeys: inspiration, wonderment, curiosity, or the simple joy of discovering something new every day. If you share the same sentiment, then this opportunity is for you.
Rosewood Miramar Beach hotel is looking for a Director of Social Activities to join our Sales & Marketing Team! 
Overview
To maintain a positive public image for Rosewood Miramar Beach while managing and coordinating the needs of all group clients.
job summary-
Reports to Director of Sales and Marketing supporting activities, marketing, and public relations for the property. Oversight of managing all areas of external and internal communication plans including public relations, social media, and programming of activities for the resort and private club. Books private events for the outlets to generate ancillary revenue for the resort.
Duties and Responsibilities
Design, plan, promote, and generate enthusiasm and interest for a diverse program of social events and experiences; maintain the activities master calendar for the resort and club. 
Hire vendors, bands, and entertainers; agree on fees and times; contract for and monitors vendors/entertainment.
Coordinate with the directors of operations to plan and execute all activities at resort and club properties.
Promote, sell private events within outlets toward a quarterly booking goal
Coordinate the promotion of all activities with the resort marketing and communications team and the branding teams. Arrange for special publicity needs and collateral tailored per event.
Work closely with the Sales team to offer/tailor a diverse and unique selection of experiences that they can sell to their clients. 
Work closely to ensure that budget parameters and controls are implemented and that corrective actions are taken if necessary, to help meet budget goals
Work closely with other departments to ensure that complete, concise information goes to the resort, guests, the community, club members, and staff members who will be working directly with each event.
Keep an accurate history file of each event; writes follow up correspondence per event
Maintain visibility in the community with retailers, artists, entertainers, etc., and uses these resources for the benefit of the resort and club membership
Attend staff and management meetings
Actively participates in the Business Plan preparation with emphasis on driving the revenue objectives for the Resort.
Collaborates to ensure all brand standards and values are always maintained  
Assist with proactive management of digital marketing campaigns in conjunction with agencies across all channels
Prepare and execute strategic campaigns to support the overall business goals of the resort
Professionally represent the resort in community and industry organizations and events
Maintain expenses within the budgeted guidelines
Work as a liaison supporting the property photo and video shoots
Prepare and submit timely monthly reports, participate in scheduled sales and or marketing meetings
Creates positive profile awareness through the media representatives on all aspects of resort revenue streams to ensure that we meet all objectives in the annual Sales and Marketing plan.
Identify, recommend and act upon any potential marketing opportunities that create a positive market profile or potential revenue
Optimize the relationships with key marketing partners (PR agency, printing companies, social media partners) to ensure that they are provided with a strong brief
Liaise with all PR stakeholders (Rosewood, ownership, and agency of record)
Work in conjunction with the Food and Beverage Department to develop plans as the need for programming and planning
Creates positive press releases and circulates them to relevant agencies after all approvals
Assists in the procurement of sponsors for events and activities.
Assist Managing Director with speeches, internal and external communications, and media interviews
Perform other duties as assigned (guest room tours, property tours, special guest requests, etc.)
Job Requirements: Experience-
5-7 years of programming, events, sales, marketing, and public relations
Hospitality industry experience preferred
Significant communications and planning experience that includes a blend of strategy and programming experience
Luxury experience preferred
A strong track record of positioning an organization to achieve tangible outcomes in a competitive environment   
Ability to coach and support senior leaders as a spokesperson

Requirements

See description

Job type
Full-time
Location
Montecito, CA, United States
Department
Sales & Marketing
Starting in
As soon as possible
Duration of the contract
Indefinite

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