MARKETING MANAGER SHOULD KNOW
Hospitality industry experience
Ability to write and speak effectively and creatively
Familiarity with travel media
Crisis management experience
Knowledge of photography
Ability to work under pressure to meet rigid media deadlines
ESSENTIAL JOB FUNCTIONS:
Participate in developing the annual marketing plan and budget
Prepare the monthly statistics report for members of the Sales Team and the General Manager
Watch the trends on the market and recommend revisions into the marketing plan, if necessary
Provide reports on a monthly basis to evaluate in cooperation with Revenue Manager the performance of various programs (projects, packages, promotion etc.) and suggest revisions, if necessary
Design and conduct advertising campaigns
Ensure the on time production and distribution of collateral and marketing materials
Publicize special events promotions (smokers, teddy bear teas, f&b events)
Handle on-property visits from media including reservations, amenities, special requests, dining
Respond to all media inquiries for press materials
Maintain clippings and create monthly and quarterly reports
Assist in crisis communications (in conjunction with regional or area director of public relations, general manager, vice president of communications)
Maintain press material and slide library
Handle gift certificates for charitable donations and maximize exposure
Liaise with area or regional director and corporate to update hotel Web site
Draft promotional materials and special event invitations
Substitute Director of Public Relation during his/her absence
To participate in the discussion and decision-making for the work of the Sales & Marketing Department.
To discuss the ways of improvement of service in the department.
To share the feedback received from the guests with his colleagues and managers.
To participate in the company training sessions.
To demand from the Director of Public Relations the support for proper execution of the job description.
The employee can be called to account for:
improper execution of his duties provided by this JD.
violation of the law during his/her work.
damage of the Employer’s belongings.
At more than 80 award-winning properties worldwide, The Ritz-Carlton Ladies and Gentlemen create experiences so exceptional that long after a guest stays with us, the experience stays with them. As the premier worldwide provider of luxury experiences, we set the standard for rare and special luxury service the world over. We invite you to explore The Ritz-Carlton.
The Ritz-Carlton is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. The Ritz-Carlton does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.