[{{ $ctrl._job.status.name | translate}}] Social Media Specialist
The St. Regis Saadiyat Island Resort, Abu Dhabi

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Job description

The iconic St. Regis brand extends its legacy to Abu Dhabi with The St. Regis Saadiyat Island, Abu Dhabi, created by thoughtful Mediterranean architecture and a contemporary interior design.

The award-winning St. Regis Saadiyat Island Resort is the city’s true beachfront leisure address located just 20 minutes from Abu Dhabi International Airport and 10 minutes from the city’s bustling downtown.


Job Summary
 
 

ESSENTIAL FUNCTIONS

 

·         Under the guidance of the Director Marketing, manage day-to-day activities of select social media channels.

·         Stay connected to what’s new & next in the Resort/ Brand/City & promote accordingly.

·         Manage day-to-day activities of select social media channels. Create unique and engaging content.

·         Utilize social media as a reservation tool for outlets & hotel services.

·         Be in charge of paid social media advertisement (planning & budgeting).

·         Monitor community feedback in real-time and assist with fan engagement

·         Research and image sourcing of Social Media creative content

·         Create innovative content to continuously increase the engagement in all channels including competitions.

·         Manage the social media F & B calendar & keep it up to date giving priority to the promotions that are more relevant to the outlets.

·         Personalize guest interaction by meeting with the guest while staying or visiting our outlets.

·         Respond to guest request & defects online + in person and act as direct liaison with operational departments.

·         Build up good relationships with social media influencers in the country & region.

·         Organize & execute social media gatherings.

·         Develop, design, or create new applications, ideas, relationships, systems, or products, including artistic contributions.

·         Verify marketing communications support regional, market, and hotel business objectives and goals.

·         Support execution and fulfillment of projects as outlined on marketing communications plans.

·         Verify adherence to Corporate Advertising and Marketing Communications standards, brand standards, and format guidelines.

·         Develop strong working relationships with outside vendors to verify quality, cost effective creative executions.

·         Maintain 100% guest response rate across all social media platforms

·         Respond to reviews with prior approval from Director of Marketing on TripAdvisor, Starwood Brand Website and any other sites on a daily basis.  

·         Coordinate with all operating departments to ensure awareness of all activities taking place at the hotel.

·         Share on a daily basis all the social media activity with all departments.

·         Handle any problems and unusual situations brought up by the guests and follow through until resolved. Personally follows up with guests after resolution to ensure satisfaction.

·         Closely monitor all social media channels in case of any inappropriate post or thereat and communicate accordingly.

·         To know what is new/next on social media, be in the know of the new trends, tools, apps, channels and what is trending on the online world.

 

·         Have a good eye for photography & photo editing skills.

·         Drive traffic and increase the number of followers/engagement on the social media channels

·         Be proactively involved in the hotel’s operation keeping up-to-date with events within the hotel.

·         Personally ensure compliance with all relevant Workplace Health & Safety and Occupational Health & Safety rules and related to St. Regis and Marriott Policies.

·         Always maintain the most professional public relation attitude while attending an event, remain focus on the objective (promote the hotel image, increase sales).

·         To summarize, it is not the intention of this Job Description to limit the scope or responsibilities of the above-mentioned, but to highlight the most important aspects of your position. It is an essential role responsibility that you are committed to your job and the success of our hotel, and maintain a willingness to accept total flexibility of jobs and duties throughout the hotel.

·         Maintain positive online hotel presence by reviewing English & Arabic website, channels and third party sites.

·         Manage Local Property Sites and ensure Brand Standards compliance.

·         Share monthly insights on competition trends.

·         Supports internal and external events and social functions as required.

·         Support the department as and when needed especially in absence of a marketing colleague.

 

 
Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.

Requirements

See description

Job type
Fulltime job
Location
Abu Dhabi, United Arab Emirates
Department
Sales & Marketing
Starting in
As soon as possible

The St. Regis Saadiyat Island Resort, Abu Dhabi

The iconic St. Regis brand extends its legacy to Abu Dhabi with The St. Regis Saadiyat Island, Abu Dhabi, created by thoughtful Mediterranean architecture and a contemporary interior design.

The award-winning St. Regis Saadiyat Island Resort is the city’s true beachfront leisure address located just 20 minutes from Abu Dhabi International Airport and 10 minutes from the city’s bustling downtown.

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