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The Walt Disney Company (Corporate)
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Closed
E/M-Commerce Lead (Senior Manager f/m)
About the job
Within our Integrated Retail and Licensing Organisation in Munich we are looking for an
E/M-Commerce Lead (Senior Manager f/m)
Responsibilities
E/M-Commerce Lead (Senior Manager f/m)
Responsibilities
- Ceate the strategic framework for our E/M commerce business
- Significant leadership role, will report directly into the VP/ General Manager Retail & Licensing
- Develop the overall strategy for E-players accounts while integrating the digital, social and CRM strategies to deliver the E/M commerce plan
- Identify growth priorities across pure players and all retailers with e-commerce activity
- In cooperation with licensees, retailers and category leads identify category and product gaps in the ecommerce space and derive strategies to close those gaps
- Ensure that products and services are presented for optimized search and simplifies the path to purchase
- Stakeholder Management with disneystore.de, Licensees, Retail and digital Marketing team to create the optimal solution to meet market needs
- Develop strong relationship with retailers, licensees and within the company at the highest level to enhance the brand positioning
- Create the strategic framework for our E/M commerce business
- Significant leadership role, will report directly into the VP/ General Manager Retail & Licensing
- Develop the overall strategy for E-players accounts while integrating the digital, social and CRM strategies to deliver the E/M commerce plan
- Identify growth priorities across pure players and all retailers with e-commerce activity
- In cooperation with licensees, retailers and category leads identify category and product gaps in the ecommerce space and derive strategies to close those gaps
- Ensure that products and services are presented for optimized search and simplifies the path to purchase
- Stakeholder Management with disneystore.de, Licensees, Retail and digital Marketing team to create the optimal solution to meet market needs
- Develop strong relationship with retailers, licensees and within the company at the highest level to enhance the brand positioning
- Department: Sales & Marketing Digital Marketing
Closed
E/M-Commerce Lead (Senior Manager f/m)
Full-time, Indefinite
Start Date:
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