Bruno Chiaruttini

Bruno Chiaruttini

Founder at The Hospitality Advisor
Lives in Levallois-Perret, France
over 6 months ago

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Experienced and passionate General Manager in the international luxury hospitality industry. Expert in Sales, Marketing, Revenue optimization and strategy. Recognized for my leadership, team management, communication, motivating, results driven skills


  • Founder

    The Hospitality Advisor - Paris, France

    March 2016 - Now

    Consulting firm that specializes in hospitality management, sales & marketing issues for hotels, branding, productivity, transitional management, executive coaching

  • General Manager

    Hôtel du Collectionneur Arc de Triomphe - Paris, France

    Administration & General
    November 2012 - March 2016

    Debranding from Hilton to Hotel du Collectionneur, defining new company values Repositioning from 4-star to 5-star, new branding, new identity, new customer strategy Affiliation to Preferred Hotels & Resorts (Elected best hotel 2015 for Preferred guest loyalty program) Defining new sales strategy (hiring of an entire new sales and marketing team, new competitive set, new pricing, online strategy) Defining new quality standards, creation of a Quality Assurance Manager position, implementation of guest satisfaction measurement tool New Marketing and Communication strategy (online/offline, regular/seasonal) Frequent travel to major professional travel events and trade shows Close relationship with key customers and local authorities Replacement of many department heads to embrace new hotel strategy and positioning Created good social climate with staff representative committees and unions Creation of an Executive Committee Development of Green policy Close cost control Renovation of 350 rooms, refurbishment of t

  • Area Managing Director – Continental Europe

    Preferred Hotels & Resorts - Paris, France

    Sales & Marketing
    February 2009 - November 2012

    Supervising the mainland Europe offices (Moscow, Munich, Milan, Barcelona, Paris) Coordinating strategies throughout t he continent Maintain and develop member relationship in the area Fully in charge of the Paris office targeting France, Benelux and French Speaking Switzerland, Morocco and Tunisia (sales activities, Revenue, Management supervision, current members relationship, development of portfolio) Development support in Europe Retention support in Europe (over 95% of contract renewal) Local and regional strategic sales and marketing initiatives. Adapt global strategy to local markets and needs. Recruitment of staff and setting up of objectives. Measurement of performance. Organization of local and regional meetings. Maintain lowest level of +60 days accounts receivable throughout the company. Key successes: - Strengthened the positioning of Preferred Hotel Group brands in Europe - Retention of our current hotels over 95% - Development of hotel portfolio in Continental Europe - Implementation of success

  • DOSM

    Majestic Hotel Group - Barcelona, Spain

    Sales & Marketing
    March 2003 - January 2009

    Elaborate strategic plan for the group in coordination with the General Manager and the Owners Repositioning of the Hotel Majestic (5-Star of 303 rooms) as one of the leading hotels in Barcelona. Sales analysis for the purchase of the Hotel Montalembert in Paris and inclusion into the sales portfolio in 2005. Feasibility study of additional development projects with opening scheduled in 2008 Implementation of Revenue Management. Implementation of a Revenue Management System (EzRms), revenue meetings. International sales strategy. Yearly detailed Marketing budgets and action plans. Set up of targets for the team Management of 6 teams (Reservations, External Sales, Group Sales, Revenue, Online Sales and Marketing) totaling 29 people. Set up of objectives, coaching, training, measurement of performance, set up of procedures for better sales efficiency, recruitment of new employees at different levels, re-organization of the teams to develop performance and synergies. Extra revenue chasing and implementat

  • Director of Sales – International Markets

    Le Meridien Etoile - Paris, France

    Sales & Marketing
    August 1999 - March 2003

    Management of the multi-cultural sales team (9 international sales managers and 3 sales assistants) : set up of objectives, coaching, training, measurement of performance, set up of procedures for better communication and efficiency, recruitment of sales managers and sales assistants, re-organization of the team to develop performance and synergies. Coordination of the « Club France » sales teams (8 hotels in French Riviera, Lyon, Brussels and Malta). Day to day sales management of Le Méridien Etoile (Meetings, inter-departmental strategies). Daily relationship with reservations and Revenue Management teams. Launch of “Le Méridien à la Carte” package for the region with over 2 M€ revenue in 6 months over the region. Implementation of Delphi Multi-property database system, set up of procedures. Over budget 2000 of more than 1 M€, 2.5 M€ in 2001 and over 5 M€ advance on the first 6 months of 2002. Set-up of the 2000, 2001, 2002 and 2003 Sales & Marketing Action Plans. In charge of repositioning Le Méridien Etoi

  • ADOS

    Intercontinental Paris Le Grand - Paris, France

    Sales & Marketing
    February 1998 - July 1999

    Personal objective overcome by 40% in 1998: more than 15 M€ Revenue in 1998 Coordination of sales team (5 sales managers and 2 sales assistant).Organization of sales and revenue management meetings. Creation of sales Powerpoint presentations. Participation to fairs like ITME Chicago, CMITS Toronto, FICP Annual Meeting and various Inter-Continental Showcases/Events. Numerous sales trip (11 weeks per year). Participation and coordination of the Sales and Marketing Plan 1998/1999 and 1999/2000 and participation in the 1999/2000 budget.

  • International Sales Manager

    Concorde Lafayette - Paris, France

    Sales & Marketing
    March 1995 - February 1998

    In charge of Italy, Spain, Portugal, Latin America, Eastern Europe Local corporate market: computer, electronic and telecommunication - Groups, meetings, incentives and conventions - Individuals (wholesalers, travel agents, consortia, corporate) Telemarketing, development, close follow up of each segment of each markets (DMCs, travel agencies, wholesalers, corporates, Consortia, Incentive Houses) Participation to various travel fairs and numerous sales trips (11 weeks per year). Participation in the Sales and Marketing Plan 1997 and 1998

  • Sales Manager

    Intercontinental Carlton Cannes - Cannes, France

    Sales & Marketing
    December 1993 - March 1995

    - Groups, meetings, incentives and conventions - Individuals (wholesalers, travel agents, consortia, corporate) Creation and sale of various packages to stimulate sales in low season ; mailings ; management, development and close follow up of a 1600 contacts database on the French Market (30% of Total Revenue) ; quotations, follow ups and confirmations of group bookings Participation in the Sales and Marketing Plan 1995 and 1996.



  • English
    Native or fluent
  • French
    Native or fluent
  • Spanish
    Full professional
  • Italian
    Professional working


  • Autonomous
  • Budgeting / Cost Control
  • Digital Strategy
  • Distribution channels
  • Good communicator
  • Human Relationships
  • Leadership
  • Luxury Hospitality
  • Luxury hotel
  • Luxury Travel
  • Marketing
  • Negotiations
  • Online Travel
  • Open minded
  • Reliable
  • Revenue Management
  • Sales
  • Staff management
  • Strategy


  • Founder of Paris Hotel Network on LinkedIn

    Founder of Paris Hotel Network on LinkedIn

  • Founder of Paris Hotel Network on Facebook

    Founder of Paris Hotel Network on Facebook

Charles Bourdin
Founding Associate at Hotel Links/Qualitelis
Paris, France
Other members
Bruno Chiaruttini
Levallois-Perret, France
Erwan Régnaud
Paris, France
Adrien Jozon
Neuilly-sur-Seine, France
Julien Erisay
Paris, France
View 244154 members