Maria Fernanda Navarrete

Maria Fernanda Navarrete

Product manager, marketing digital and costumer service at
Lives in Barcelona, Spain

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About me

Diploma in Tourism and Master in Tourism and hotel management
and digital marketing, with more than 6 years of experience in the
hotel industry. I seek to develop my negotiation and account
management skills, as well as my knowledge of the hotel industry


7 years and 7 months

  • Product manager, marketing digital and costumer service - Barcelona, Spain

    Sales & Marketing
    May 2017 - February 2019 · 1 year and 10 months

    Product Manager of transfer services - Customer service and resolution of incidents. Booking management - Content writing and website editing through the Drupal platform - Generate content from social networks (facebook and Instagram). During the time I worked as a product manager, we launched, together with the programming team, the transfer booking platform in more than 30 cities.

  • Marketing Manager and Sales

    Fauna Hotel - Valparaíso, Chile

    Sales & Marketing
    November 2015 - September 2016 · 11 months

    In charge of sales and marketing department - Reservation management - Customer service (Reception) - My main tasks were the search for new TTOO, OTA's and Travel Agencies, both national and international, generate commercial agreements and negotiate commissions, always following the Hotel philosophy . Monthly generated sales reports and new partners to the hotel managers.

  • Account Manager - Santiago, Chile

    Sales & Marketing
    February 2013 - June 2015 · 2 years and 5 months

    As Account Manager I had to manage more than 200 accounts of different types of accommodation in the assigned areas, such as Easter Island, which was a big challenge for its geographical characteristics and technological limitations. I worked with small boutique hotels, hostels and large Hotel chains with presence throughout Chile.

  • Market Analyst - Santiago, Chile

    Sales & Marketing
    January 2012 - January 2013 · 1 year and 1 month

    As a destination analyst, my main tasks were analyzed the data of the assigned destinations using the Business Intelligence tool, Qlikview. With the collected data, we must generate reports and also provide strategies for increase sales.

  • Sales and Bookings Executive

    La Sebastiana - Santiago, Chile

    Sales & Marketing
    June 2010 - September 2011 · 1 year and 4 months

    Process all reservation requests, changes, and cancellations received by phone, or mail. Identify guest reservation needs and determine appropriate room type. Answer questions about property facilities/services and room accommodations. Use all OTA's platforms to manage our aviability.


  • Master en Dirección de Empresas hoteleras. Marketing digital

    CETT-UB Tourism / Hospitality / Gastronomy - Educational & Research - Barcelona, Spain

    September 2016 - September 2017

  • Diplomado en turismo

    Universitat Rovira i Virgili

    September 2009 - June 2010

  • Gestión en turismo y cultura

    Universidad de Valparaiso - Valparaíso, Chile

    March 2003 - December 2007


2 languages

  • Spanish

    Native or fluent

  • English

    Full professional

Personal information


  • Chilean

Work Permits

  • Spain

Date of birth

June 28th 1985


17 skills

  • B2B Marketing
  • B2C marketing
  • Channel Manager
  • Corporate hospitality
  • CRM
  • Data analysis
  • Digital marketing
  • E-marketing
  • Google AdWords
  • Google Analytics
  • Google Drive
  • Hotel Marketing
  • OTAS
  • PMS
  • Sugar CRM
  • Wordpress
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