Florence Leyrahoux

Florence Leyrahoux

Content Marketing Officer at Amelis
Lives in Paris, France
over 6 months ago

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Versatile, Business engineering graduate seeking a challenging job position in Luxury Industry.

Passionate about exceptional products and services, my motivations are : passion for excellence, customer-oriented, creativity.

My international experience has broadened my abilities of open-mindedness and curiosity.

TOEIC score : 865

Experience

  • Content Marketing Officer

    Amelis - Boulogne-Billancourt, France

    Back Office
    November 2017 - September 2018 · 11 months

    • SEA, SEO on-site and off-site strategy (keyword research, netlinking, keyword targeted blog posts and pages, SEO friendly …) • Planning and writing web content on broadcast channels : Social Media, Blog and Email Marketing (scope : 1294 Newsletter subscribers). • Community Management : Facebook (1944 fans), Twitter (497 subscribers), LinkedIn, Google My Business. • Blog management and publications : https://institut.amelis-services.com • Newsletters creation and publication : B2B and B2C • Blog tools, publishing platform and CMS : WordPress, Hootsuite, MailChimp, Google Analytics, Google trends

  • Marketing digital officer

    Yieldplanet - Warsaw, Poland

    Back Office
    June 2017 - September 2017 · 4 months

    • Publications, management and updating website contents and blog contents • B2B newsletters creation and publication • Translation of commercial documents from ENG to FR.

  • Salesperson

    Yves Salomon - Paris, France

    Retail
    September 2014 - January 2015 · 5 months

    Between Avenue Montaigne and Printemps Haussmann, I was in charge of welcoming, providing advices for local and international customers to reach the financial objectives. I was in both men and women’s department stores. • Team management : 3 sellers on sales training during days of peak work • KPIs : Sales revenue growth, 100K€ (+40%) in October 2014 (Sales team composed by 3 people) • Commercial : Increasing revenue per customer throughout additional sales • Retail store management : Opening and closing store and cash register • Inventory management • Customer relationship : Customer welcoming, development and loyalty • Feedback to the head office : Daily KPIs report • Merchandising : Best-sellers showcases

  • Salesperson

    Prada - Paris, France

    Retail
    June 2012 - August 2012 · 3 months

    I was in charge of selling luxury goods in Prada men’s department at Avenue Montaigne. • Customer relationship : Customer welcoming, development and loyalty • Commercial : Increasing revenue per customer throughout additional sales • Inventory management and Back-office activities • Corporate culture : Retail excellence Involvement and Guidelines Clienteling • Management : Briefing and weekly action plan throughout action planning

Education

  • Erasmus

    Lodz University of Technology - Łódź, Poland

    March 2016 - June 2016

    Erasmus + during 4 months at "Lodz University of Technology - Politechnika Łódzka" in Poland. Syllabus details followed and delivered entirely in English : - Entrepreneurship and Management - Team Project - Process Engineering - Financial Management in Business - Economics, Management and Law - Operation Management - Macroeconomics

  • Msc Business Engineering

    Kedge - Toulon, France

    September 2015 - September 2018

    During my Master's degree at Kedge Business School, I have studied several subjects such as: Complexity management, Value piloting, Solution selling, International Business, Business Development, Economic strategy and competitiveness.

  • BTS MUC

    IDRAC - Montpellier, France

    September 2012 - July 2014

    2-year technical diploma in sales management

Languages

  • French
    Native or fluent
    100%
  • English
    Full professional
    80%
  • Polish
    Notions
    20%
  • Russian
    Notions
    20%

Skills

  • ERP Oracle
  • Management
  • Marketing
  • Merchandising
  • Microsoft Excel
  • Microsoft, Mac
  • Microsoft Word
  • Project manager
  • SAP
  • Seller
Connections
Mathieu Lombard
Adjoint Directeur des Opérations at SomnOO
Following
The Ritz Paris
Paris, France
Other members
Clara Noury
Paris, France
Flavia Balas
Paris, France
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