FRANCISCO PEREZ

Director of Global Business Intelligence at Grupo Salinas International
Lives in Mexico City, Mexico
over 6 months ago

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PROFILE
15 years delivering executive level insights regarding international business models development focused on the repercussion between financial KPI’s and the relation over intangible measurements such as the value chain of products or services, the competitive advantage creating and sustaining superior performance, the corporate reputation and customer and employee engagement techniques as a global consequence for the unique selling proposition for any kind of brand around the world.

Experience

  • Director of Global Business Intelligence

    Grupo Salinas International - Mexico City, Mexico

    Sales & Marketing
    October 2012 - Now · 6 years and 4 months

Education

Languages

  • English
    Native or fluent
    100%

Skills

  • Advertising
  • Analysis
  • B2B Sales
  • B2C Sales
  • Brand-building
  • Branding
  • Brand Marketing
  • Business plan
  • Business Sense
  • Communcation
  • Consulting
  • Customer focus
  • Employee Relations
  • Employee Training
  • Engagement
  • Executive Chef
  • F&B Marketing
  • Financial Skills
  • INSIGHTS
  • Management
  • Marketing
  • Marketing mix
  • Marketing Plan
  • Social Media Management
  • Social Media Strategy

Other

  • MAIN CERTIFICATES & INTERNATIONAL AWARDS

    MAIN CERTIFICATES
    • August 2018: Managing with OKR’s (Training by Paul Niven and Zack Ross) – New York City, US and Mexico City, MX
    • July 2017: Freedom at Work Masterclass – WorldBlu. San Diego, CA
    • August 2016: Building Credibility in the Workplace – Happy People. London, UK
    • July 2015: The Full Leadership Programme – Happy People. London, UK
    • September 2014: The Importance of Big Data Analytics in Business – London School of
    Economics. London, UK
    • August 2013: Innovation Beyond Psychographics – King’s College. London, UK
    • March 2007: Our values Televisa, people with talent and value – Mexico City
    • September 2006: South american consumer profiles. – Santiago, Chile

    INTERNATIONAL AWARDS
    Employee Engagement Awards (https://us.ee-awards.com)
    The first and only global platform dedicated to recognize excellence in engagement that inspires action and drives the industry and the employee experience forward.

    2018 Highly Commended Project:
    • Employee Culture & Purpose Award 2018 Category Finalist Projects:
    Well-being Award
    Reward & Recognition Award
    Corporate Social Responsibility Award

    2017 Category Finalist Projects:
    • Employer Brand Award
    • Communications Award
    • Corporate Social Responsibility Award

Following
onefinestay
London, United Kingdom
Hosco
Geneva, Switzerland
Other members
Andrea González Dávalos
Mexico City, Mexico
Frances Jammal
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Mónica Breña
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Carlos Calderón
Mexico City, Mexico
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