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Regional Manager (Marketing)
SRI KALPA CELLULOSE PRODUCTS - Mumbai, IndiaSales & MarketingJune 2018 - Now · 6 months
Overseeing marketing department; Evaluating, developing and communicating marketing strategy and marketing plan; Planning, directing and coordinating marketing efforts; Researching demand for the products and services; Competitor research; Working with sales department to develop pricing strategies to maximize profits and market share while balancing customer satisfaction; Identifying Potential Customers, Due Diligence Test, Credit Worthiness Check, Risk Analysis and Risk Management; Developing promotions with advertising managers; Understanding and developing budgets and finance including expenditures, research and development appropriations, return-on-investment and profit-loss projections; Developing and managing advertising campaigns; Building brand awareness and positioning;. Supporting sales and lead generation efforts; Coordinating marketing projects from start to finish; Organizing company conferences, tradeshows and major events; Overseeing social media marketing strategy and content marketing