Paula Uriarte

Paula Uriarte

Front Office Shift Leader at Castello di Velona
Lives in Montalcino, Italy
over 6 months ago

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In the last eleven years, I have held various and prolonged work experience in different hotels who have allowed me to develop skills and passion. In my most recent assignment, I specialized in the sales sector (Revenue Management), particularly in the management of new digital platforms such as, expedia, omnibee, airbnb and tour operator, with whom I have helped to increase annual sales by 27% and turnover by 35%. Also, I have an excellent knowledge of English, Portuguese and an intermediate level of Italian (currently, I am attending an Italian intensive course).


  • Front Office Shift Leader

    Castello di Velona - Montalcino, Italy

    Front Office reception
    February 2018 - Now · 11 months

    - Creation and implementation of new procedures (SOP) of mastering and check-lists in compliance with the standards and standards of Leading Hotels of the World (LQA). - Complaints management and problem solving. - Organization of the department (shifts and tasks of the 10 recepcionist) and management of team - relationships. - Sorting and email management of requests for information from all the departments of the hotel. - H24 telephone availability. - Participation of the Morning Briefing with Managers and Heads of the entire structure. - Management of cash . - Shift coverage at the Front Office. - Concierge Supervision.

  • Recepcionist

    Hotel Brasilia - Marina di Pietrasanta, Italy

    Front Office reception
    June 2017 - September 2017 · 4 months

    Receptionist – check in and check out, emails control, insertion reservations and invoices control.

  • Revenue Manager

    VIlla Sermolli - Borgo A Buggiano, Italy

    Revenue Management
    June 2017 - September 2017 · 4 months

    - Management of social media, - Management of tariffs and availability, - Management of comments on Tripadvisor, booking, expedia and social media, - Google profile creation and data analysis google analitycs, - Instagram profile creation, - Supervision of the development of the new site, - Creation of material relating to customer and marketing.

  • Revenue and social media Supervisor

    Porto da Ilha Hotel - Florianópolis, Brazil

    February 2010 - October 2016 · 6 years and 9 months

    Commercial Supervisor - Supervision and development of the sector, reservation sector, as well as all activities involving the commercial sector and events; Account Executive and Events Coordinator - Development of social media and the hotel website. Visits to partners in the region and in other states, with presentation of the structure and services of the Hotel. OTAS control and Revenue Managament (selling site online from the hotel). Control and management of Profile Plus and reviews oF TripAdvisor. Management budgets and organization of groups and events services. Control and development of promotional material, direct mail and special rates. Coordination of the events and development, groups booking and updating of hotel website; Receptionist – check in and check out, and other reception duties

  • Recepcionist

    Sos Cardio - Florianópolis, Brazil

    Front Office reception
    December 2007 - July 2008 · 8 months

    Receptionist - Reception, authorization and exam preparation during the week. And hospital emergency reception, coordination of visits ITU and Semi Intensive care, admission procedure and discharing of patients on weekends.

  • Event Assistant

    Bristol Castelmar - Florianópolis, Brazil

    January 2007 - November 2007 · 11 months

    Events Assistant - Organization and control of events and coffee break. Also, control of customer service

  • Intern

    Hotel Itaguacu - Florianópolis, Brazil

    Sales & Marketing
    March 2005 - December 2005 · 11 months

    Intern - Development of the Customer Relationship Mangement program and visits to partners in the region and in other states, with presentation of the structure and services of the Hotel.



    Fundasc - Florianópolis, Brazil

    February 2015 - July 2016

  • Management of Quality

    CIESC - Florianópolis, Brazil

    May 2013 - December 2014


    FASSESC - Florianópolis, Brazil

    February 2003 - December 2006


  • Italian
    Native or fluent
  • English
    Native or fluent
  • Portuguese
    Native or fluent


  • CRM
  • Esperta di Gestione Strategica di vendita on line
  • Hotel
  • Hotel Revenue Management
  • OTAS
  • Reputation online
  • Revenue Management
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Marc Borrell
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