Encuentra Cursos en Hostelería & Turismo

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week.

Learn strategies and skills for managing luxury brands within the hotel and tourism industry. You will analyze the essence of a luxury brand and learn marketing techniques and trends to better position your services. You will learn how luxury brands are created and how to properly communicate the value of your brand.

"The biggest challenge facing the hospitality industry over the next 5 years is the lack of integration between the key commercial disciplines of sales, revenue, distribution and finance and the negative impact this will continue to have on delivering asset value and maximum profitability. "

Understand the role of customer experiences in the luxury industry and what luxury experiences may look like in the future.

Explore how the global travel and tourism industry works; learn how to start your career in the world’s fastest growing industry.

As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and entrepreneurial opportunities for new entrants. To flourish on these opportunities, one must first understand each industry's unique characteristics. This course is designed to help those who are interested in career advancement opportunities in these industries or who want to be inspired by these industries to better equip themselves with enlightened and creative management capabilities.

Do you want to speak better English? This course will help you reach that goal. Speak English Professionally: In person, Online and On the Phone will boost your English speaking skills. In this 5 week course, you will learn how to identify and make a strong personal introduction.

Learn about information and communication technologies [ICTs] and innovations in the hotel and tourism industries.

Offered by ESSEC Business School With a fixed capacity, a highly disposable product and high fixed costs, hotels are a natural candidate for the application of revenue management. Originally developed by the airlines in the 1970s, these analytics-based techniques help predict consumer behavior at the hotel’s market level so that the hotel can sell each room each night at the optimum price.

In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it? How can you maximise the potential of online travel agents (OTAs)? With the distribution environment both highly complex and constantly evolving, this course will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain.

This MOOC is for individuals who are desirous of discovering the career opportunities and adventures available to and experienced by the Hospitality/Tourism industry professional person.

Leading tourism practitioners and researchers offer insider perspectives on this dynamic and growing industry.

Where Luxury Meets Hospitality: The Future of Bespoke Luxury Experience: A FREE Masterclass designed for you to understand the market for luxury goods and experiences, how this market keeps growing despite economic downfalls, and how luxury goods brands can work together with the hospitality industry to offer bespoke luxury experiences to guests.

Certificate: A certificate is included on successful completion of the course Who should take this course: All line staff, supervisors and managers What you will learn: You will be guided through detailed procedures of hospitality operations in the COVID-19 world including: About coronavirus Personal safety Cleaning protocols Responding to customers What's changing? Benefits: The course will provide you with a detailed understanding of the required procedures and the confidence to work safely for the benefit of your guests