E-Commerce Manager
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E-Commerce Manager

Radisson Hotel Group (RHG)

Publicada

Cerrada

E-Commerce Manager

Sobre el trabajo



The Ecommerce Market Manager contributes to the overall ecommerce strategy, performance and profitability of the company.

ROLE & RESPONSIBILITIES:

·        Advise and support the Area Support Office and hotel teams with ecommerce strategies, priorities and tactics within the framework of corporate operational and brand guidelines

·        Develop ecommerce competencies within the Area and hotel teams

·        Set ecommerce marketing goals for the area and hotels with specific KPI’s supported by regular review and ROI analysis

·        Analyze individual hotel online performance (including channel cost analysis) to identify hotel-specific opportunities and implement the necessary actions to maximize the opportunities

·        Assist the Area and Hotel teams in planning and budgeting ecommerce activities; adjusting the activities and spend based on changes in the business environment.

·        Conduct regular audits of hotel websites to ensure optimal content (images, text, links, and translations) and optimized and serve the ecommerce acquisition efforts

·        Work in conjunction with the Corporate Ecommerce and Digital Agency to secure visibility based on needs and priorities

·        Provide research and analyses on the latest online developments and market trends within the area to help with localization of deliverables and optimization

·        Work in close collaboration with Area Revenue Optimization team focus on online profitability

·        Support the implementation, communication and use of the available web tools to drive business through the brand.com

·        Work closely with the Corporate eCommerce Team and Digital Marketing Agency to ensure Feeder Markets needs are supported across all channels

·        Develop and implement short and long term digital acquisition strategies to drive qualified traffic, conversions and revenues for regional, cross regional and feeder markets

THE IDEAL CANDIDATE:

The ideal candidate is experienced within eCommerce and digital marketing. You are up to date with the latest development in the online ecosystem. You thrive in a fast-paced environment, are able to multi-task and meet strict deadlines. You enjoy identifying, testing and applying new trends in order to find new growth opportunities. You are results oriented with a particular focus on performance and efficiency. Driven by curiosity, you actively seek innovative solutions and opportunities to develop and learn.

Simplifying a message is easy for you and you are a real team player and problem solver. Furthermore, you are flexible for occasional travel.

SKILLS & EXPERIENCE:

·        Minimum 5 years of experience in eCommerce and digital marketing

·        University degree within marketing or similar

·        Solid quantitative and research skills with great attention to details

·        Excellent verbal and writing communication skills at all levels

·        Confident to work with stakeholders at all levels

·        Good understanding of the broader digital marketing ecosystem

·        Ability to work autonomously and within team and cross-functional teams

·        Self-motivated with the ability to adapt to fast changing market conditions

·        Prioritize daily, weekly, monthly, quarterly and ad hoc workloads and tasks

·        Excellent project management skills

·        Agency experience is an advantage though not a must

·        Must be flexible and able to accommodate a variety of priorities       

·        English is a must; 

·        Foster collaboration and coordination to ensure team morale and productivity is maintained at all levels (Area, Cross regional, Corporate, Agencies, Hotels, Owners and extended stakeholders)

·        Experienced at Google AdWords, DoubleClick, Search Console and other tools

·        Experience in web analytics tools, preferably Adobe Analytics

·        Excellent in using Microsoft Office (particularly excel and power point) 

Cerrada

E-Commerce Manager

Moscow, Russia

A tiempo completo, Indefinido

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