Director of Sales
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Director of Sales

Rezidor Hotel Group

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Director of Sales

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Director of Sales (004144)

Job Number: 004144

Job Title: Director of Sales

Number of Positions: 1

Job Type (Employment Type): Permanent Contract

Country: Kuwait

Category/Department: Sales / Marketing / Public Relation

Rank/level of position: Director

Years of Experience: 4

Application Date: 15/06/2017

Position Description



RIMARY OBJECTIVES OF POSITION



The Director of Sales is responsible and manages all aspects of the hotel’s active and aggressive sales team initiatives, and maximizes the overall revenue of the hotel by directing the revenue generating activities in accordance with the sales business plan. The job incumbent should be active, proactive, analyzing, and achieve results in every respect. All work will be in line with the hotel’s guidelines and business plan, and The Rezidor Hotel Group’s corporate guidelines and service concepts.




  • Achieves sales goals by supervising sales staff

  • Implements strategies to improve market penetration

  • Maximizes sales productivity by ensuring that sales staff utilize "winning edge" sales techniques

  • Monitors call productivity for each sales person by tracking results

  • Improves call productivity by counseling sales staff on appropriate selling techniques

  • Increases sales volume and profitability by formulating and executing projects for all market areas as stated in the business plan

  • Analyses sales statistics to formulate profitability

  • Reviews market analysis to determine client needs, occupancy potential, desired rates, etc.

  • Meets overall budgeted sales and profit margins by soliciting, evaluating, selling, and confirming business

  • Qualifies prospective leads as to profitability

  • Designs and proposes programmes to meet client’s needs

  • Negotiates with clients to achieve maximum profit while satisfying client needs

  • Coordinates transient and group room commitments to insure proper market mix

  • Approves function space allocation for group and catering bookings

  • Insures customer satisfaction and hotel profit by overseeing the coordination of various department’s activities related to booked business

  • Insures maximum occupancy on a daily basis by performing follow-ups on progress of groups booked with Front Office Manager and Space Controller

  • Participates in solving problems with other departments as required, relating to business booked in the hotel including space conflicts, possible cancellations, and compromises between guest needs and hotel facilities

  • Enhances the hotel’s community image and stays abreast of competition, new development, and sales methods and techniques in the hotel industry

  • Prepares reports as necessary to develop a more informative data base for improved management decision making and critical evaluation of work activities

  • Prepares the business plan for the hotel and coordinates this with the corporate sales business plan

  • Plans for and implements methods of maintaining and increasing volume of business thorough sales promotion, potential markets needing coverage, advertising and special sales projects

  • Provides feedback to General Manager on changing market conditions and trends in competition

  • Coordinates special local activities with the General Manager

  • Creates and implements special programmes to increase overall occupancy especially in slow periods

  • Directs all sales activities for all staff with sales opportunities to ensure that objectives are achieved in the Sales business plan

  • Attends major travel functions and trade shows to promote the hotel

  • Creates awareness of other Rezidor Hotels wherever possible, and passes leads to relevant hotels and/or regions

  • Prepares and controls the Sales Department’s budget

  • Maintains accurate sales statistics and account records and reports

  • Analyses departmental budget, and deviations to budget; takes corrective action and follow-up


MANAGING THE SALES TEAM




  • Utilizes leadership skills and motivation to maximize employee productivity and satisfaction

  • Monitors the sales team’s overall progress, service and team work daily

  • Recommends to Space Controller how to improve results

  • Coaches Reservations and Front Office on how to increase REVPAR

  • Co-operates with other Rezidor hotels in the area to maximize the total occupancy of Rezidor hotels

  • Screens, interviews and selects potential sales team candidates

  • Establishes and maintains effective employee relations within the department

  • Identifies training needs and develops the departmental training plan

  • Trains the sales team staff appropriately and proactively

  • Ensures that staff meets and exceeds guest expectations by training and inspiring them to provide Symphony Style Hotel brand service

  • Encourages, develops and manages effective employee relations within department and throughout the hotel

  • Identifies employees with potential for promotion and/or transfer and makes appropriate development plans for him or her together with the Human Resources Manager

  • Works closely with the Human Resources Manager to execute the following Human Resources related tasks within department: - Performance appraisals - Coaching - Counselling - Discipline and grievance - Employee relations - Wage and salary administration - Compensation and benefits - Union agreements





Position Requirements and Offer Details





  • Qualification - Knowledge of various PMS (Fidelio, Opera, Delphi, etc).


  • Experience - Minimum 4 years experience as Director of Sales & Marketing, Background in 5 star hotel industry,  Middle East and boutique hotel experience preferred.


  • Technical- and Language Skills -   Strong technical skills in Microsoft Office, PMS, Language skills: English and minimum two additional language such as Arabic, French or Italian.


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Hotel or Business Details


Glamorous. Generous. Exuberant. Welcome to the Symphony Style Hotel Kuwait, where comfort and luxury collide. Discover 18 floors of contemporary design mixed with warm, genuine hospitality. Experience a breathtaking setting and elegant touches that really matter, including the most sumptuous linens, bathrobes and essential products in our indulgent suites and rooms.

You can enjoy striking views of the bay from our Kuwait hotel, which is based in the Symphony Mall. It’s less than a 30-minute walk (or 10-minute drive) to the beach, and there are several other nearby attractions to explore, too.

https://www.quorvuscollection.com/en/symphony-style-hotel





















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Director of Sales

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