Cristina Borges

Cristina Borges

Regional Public Relations Director en Minor Hotel Group
Vive en Faro, Portugal

Únete a Hosco y visualiza el perfil completo de Cristina, ¡es gratuito!


Como miembro de Hosco, podrás:
  • Hacerte visible a miles de empresas del sector de la hostelería y el turismo'
  • Unirte a una comunidad de 180'000+ estudiantes y profesionales
  • Obtener más información cada semana con nuevos artículos y vídeos en Hosco.plus
Únete a nosotros

Sobre mí

I have 15 years of experience and proven track record in revenue and project delivery in Marketing Communication Operations, e-comm, Digital Excellence & Strategy, Sales support - working for local and multinational organisations in hospitality, retail, fashion, IT, automobile areas.

Core expertise:
BRAND STRATEGY
- Costumer centric, brand maniac, championed consumer needs by shaping brand plans that build equity and business.
- Manage Social Media platforms to create brand awareness & engagement
- Bridge with partners to develop market strategies including new market entry, product/market portfolio, strategic positioning & growth strategies

ATL/BTL/TTL
- Manage international advertising agencies on optimised & creative media plans - traditional, digital, product placement and other innovative tactics to deliver tactical & strategic advertising concepts
- Brand activation
- CRM initiatives. Loyalty program launching & promotion
- Design and execute best-in-class in-store & in-mall activities

PR, EVENTS & SPONSORSHIP MANAGEMENT:
- Lead press events, shootings, making offs, PR content
- Deliver all type of events (from 1 to 1, 1 to few, store openings, celebrities, road shows,directly etc.) . - Articulate A to Z stands in trade shows.

RETAIL:
- Shape & monitor mkt campaigns for seasons/promotions

PRODUCT MANAGEMENT
- product conception, naming, labelling, positioning & forecast
- articulate the triangle between sales orders, purchasing & planning/manufacturing.
stocks, shipments and 100% logistic process.

PEOPLE MANAGEMNET
- Recruited, coached & developed incredible talent in EMEA

Experiencia

3 años y 4 meses

  • Regional Public Relations Director

    Minor Hotel Group - Faro, Portugal

    Marketing y Ventas
    junio 2017 - Ahora · 2 años y 8 meses

  • Marketing Director

    Quinta do Lago - Faro, Portugal

    Marketing y Ventas
    octubre 2016 - junio 2017 · 9 meses

Idiomas

6 idiomas

  • Español

    Nativo o fluido

  • Francés

    Nativo o fluido

  • Portugués

    Nativo o fluido

  • Inglés

    Nativo o fluido

  • Italiano

    Competencia básica profesional

  • Alemán

    Competencia básica profesional

Información personal

Nacionalidades

  • Portugués

Permiso de conducir

Contactos
Sameh El shafei
General Manager en Alaa Al Din
Ali Hussain
Driver en Chef shawarma
Siguiendo
Otros miembros
Hugo Delgado
Silves, Portugal
Filipe Lopes
Vilamoura, Quarteira, Portugal
Telmo Queirós
Carvoeiro, Portugal
Inês Gonçalves
Loulé, Portugal
Fábio Figueiredo
Quarteira, Portugal
Ver 203625 miembros