Director of Marketing & Communications 市场传媒总监

Hotel Brand: InterContinental
Location: China, Beijing, Changchun

Hotel: Changchun High Tech Zone (CGQTZ), High-tech development zone, 100000

Job number: 135688



People   

• Develop your team and improve their performance through coaching and feedback, and create performance and development goals for colleagues - recognise good performance  

• Train colleagues to make sure they hit hotel revenue goals to the standards we expect and have the tools they need to work effectively  

• Recommend or initiate any HR elated actions where needed   

• Drive a great working environment for teams to thrive – connect departments to create sense of one team   

• Interact with outside contacts: guests, vendors, and other contacts as needed  

• Develop and maintain great working relationships with key clients and outside contacts to increase revenue  

Financial  

• Hit all personal/team sales goals and maximise profitability  

• Help prepare the departmental budget and financial plans including the hotel marketing plan   

• Provide guests with information (example: loyalty programmes, area attractions, restaurants, facility information) to enhance guest experience 

• Schedule conventions and/or business group activities at the hotel and coordinate with other hotel-level departments to facilitate services agreed upon by the sales office and prospective clients 

• Communicate to appropriate departments all pertinent information requirements and special needs for arriving VIP’s, large groups, and other key guests 

• Lead marketing efforts to up sell guests on hotel services, offerings, and amenities

Responsible Business  

• Work closely with key business leaders, officials, and representatives of local community groups within the city to ensure constant high profile exposure for the hotel 

• Effectively communicate and market aspects of the hotel that are sustainable or “green” and use information to gain new business opportunities 

• Work with advertising agencies, consulting firms, and vendors to maximise advertising investments and ensure ads represent brand identity 

• Raise the awareness and reputation of your hotel and the brand locally – occasionally acting as hotel representative for media related enquiree 

• Identify improvements to marketing activities and overall hotel sales performance and work with other departments  

Accountability   

This is the top sales and marketing job in a large, luxury, resort, or major flagship hotel. Hotel may have multiple sites and facilities, high-volume catering and/or convention facilities, and a large number of VIP and special service guests. May manage a large number of professional level and administrative sales, catering, and/or convention employee. We prefer you have 5 years' internal luxury hotel experience and at least 2 years' experience in the same position.

Who we are

As the world’s first and most global luxury hotel brand, InterContinental Hotels & Resorts has pioneered international travel since the 1940s, we are passionate about sharing our renowned international know-how and cultural wisdom in truly impressive surroundings. We all take great pride in being genuine ambassadors of the InterContinental®️ brand and to be part of the brand you will have a thirst for travel, passion for culture and appreciation for diversity. We create inspiring experiences for those seeking a richer perspective on the world. If you’d like to embrace a world of opportunities, we’d like to welcome you to the world’s most international luxury hotel brand.

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