Campaign Marketing Specialist
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Campaign Marketing Specialist

SiteMinder

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Campaign Marketing Specialist

À propos du poste

Headquartered at The Rocks in Sydney, we are the leading cloud platform provider for the hotel industry across the world. Since 2006 our founders have been quietly disrupting the multi-trillion-dollar travel industry by introducing a concept that would make tech accessible to every hotel in the world. 33,000 hotel customers later, we haven’t looked back. Our legacy as an undisputed leader in hotel technology has seen us rank among the 20 greatest pioneering techs to come out of Australia, we’re a six-time Deloitte Tech Fast 50 winner and the first Aussie-headquartered investment for Silicon Valley-based TCV, which has backed the likes of Facebook, Netflix and Spotify.

Why this role is important:

Our Campaign Marketing Specialist is responsible for helping drive global lead generation through the strategic support and execution of integrated, multi-channel campaigns to enable SiteMinder's growth and goal of achieving 100,000 customers by 2020.

This is a hands on role where you will own and execute campaigns across e-mail, advertising, webinars and events, plus partner with stakeholders for Social, Search and Display, bringing your campaign to life.

Our Campaign Marketing Specialist will partner with the Campaign Marketing Manager in driving the best way to optimise and track integrated campaigns / budgets across all marketing channels and hold responsibility for measuring and analysing results/ROI.  

Why SiteMinder?

You’ll be joining a team hell bent on being nothing but the best. We’re constantly enhancing our tech stack and pushing toward some pretty incredible growth targets, and although we know that we don’t have all of the answers yet, we know our people are in the driver’s seat and that’s all the comfort we need.

If you want to work on complex problems, have ownership and accountability, and a place where growth both personally and organisationally are inevitable, we want to hear from you.

À propos de vous

What this role involves:
  • Develop end to end integrated multi-channel marketing campaigns with a focus on the hotel market
  • Using Marketo to create, build and execute email marketing campaigns
  • Working with the internal marketing team and in-house studio for creative assets and execution of display, social media, search channels
  • Writing copy for email and short form content
  • Project coordinating your marketing campaigns to ensure timely delivery
  • To be successful in this role you will have:
  • B2B marketing experience with a focus on SMB markets. SaaS experience highly desirable
  • Recent experience in marketing automation tools - Marketo, Eloqua etc.
  • Solid understanding and experience across the main digital and offline channels such as display, social media, email, search, affiliates and print advertising
  • Proven experience in developing successful end to end integrated multi-channel campaigns
  • Loves data and has the ability to provide insights and recommendations to stakeholders at all levels. You will also have interpreted and used data to optimise your campaigns
  • Are familiar with Salesforce CRM
  • Passionate about email and content marketing, as such you will be more than comfortable with writing copy for internal and external communications
  • Be a creative thinker who likes to think outside of the box
  • SiteMinder Values:
  • Think customer - See everything from the customer’s perspective
  • OK is not OK - Make what you do great, challenge the status quo, innovate
  • Be in the game - Passionate high performers - no spectators
  • Own it, finish it - Be decisive, accountable
  • Be candid - Have regular, open and sometimes difficult conversations
    • Langue requise: Anglais.

    L'entreprise

    As the leading cloud platform for hotels, SiteMinder allows hotels to attract, reach and convert guests across the globe. We serve hotels of all sizes with award-winning solutions for independents and groups alike, wherever they are in the world.

    SiteMinder’s products include The Channel Manager, the industry’s leading online distribution platform; TheBookingButton, a wholly-branded booking engine for direct bookings via the web, mobile or social; Canvas, the intelligent website creator for independent hoteliers; Prophet, real-time market intelligence solution that takes the guesswork out of pricing rooms; and GDS by SiteMinder, a single-point of entry to a six-figure network of travel agents and the world’s major GDSs.

    With more than 26,000 hotel customers and 400 of the industry’s top connectivity providers as our partners, today we have presence in more than 160 countries on six continents.

    Voir le profil
    Fermé

    Campaign Marketing Specialist

    New South Wales, Australie

    Temps plein, Indéfini

    Date de début du contrat:

    Date d'entrée en fonction (au plus tard):

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