Trova Corsi nel Settore Alberghiero e Turistico

This program is for individuals who are mid-level managers with 5 to 15 years of experience and who aspire to advance to the next level of leadership as a director, general manager, or CEO within a hospitality, recreation, or tourism organization or agency. And, experienced professionals who wish to continue their education while maintaining their current positions within the industry.

How to explain the role of forecasting in hotel revenue management Ways to create a forecast and measure its accuracy Establish or recommend room rates that maximize profitability Apply length-of-stay controls to your hotel

You will examine the components of a successful overbooking strategy: no-show forecasting, no-show rates, arrival uncertainty, pricing policies, and cancellation forecasts. You will consider the risks of overbooking and review strategies to minimize costs and mitigate customer impact.

Secure your investments from legal problems by studying basic knowledge about hospitality law Legal issues may become costly for your company. Mastering the laws and statutes of our field enable you to foresee and identify risks, find reliable information and get help when problems occur. The basic principles of the course will help you to solve problems together with legal experts. Failing to follow laws and statutes or misinterpreting them may slow down your business, or even jeopardize its existence. By investing in legal concept understanding you can diminish the risk caused by ignorance, which might have far-reaching consequences.

Every day, senior managers of hospitality companies have to make decisions with respect to investing in new projects, raising capital, acquiring companies or disposing of existing businesses or assets. The objective of this course is to provide you with a thorough understanding of how these key financial decisions are made and which criteria and methods are used and applied in doing so. ✅ HOSCO MEMBERS GET AN EXCLUSIVE 10% DISCOUNT. Use discount code EHL-HOSCO-22 at checkout ✅

This online, industry-endorsed master’s program is perfect for active professionals who want to scale up their skills. Choose the length and intensity of your studies, from one to two years. You can connect from anywhere and at any time.

This course takes you into the heart of hotel financial analysis, helping them acquire an understanding of the main elements of financial statements and, at a managerial level, develop their ability to interpret financial statements and key performance indicators (KPIs) and understand what information they need as inputs into robust decision-making and financial planning. ✅ HOSCO MEMBERS GET AN EXCLUSIVE 10% DISCOUNT. Use discount code EHL-HOSCO-22 at checkout ✅

This online course examines performance shortfalls and crisis situations within the hospitality and tourism industry. It intends to analyze how organizations and people react to and cope with conditions of financial distress and performance shortfalls. ✅ HOSCO MEMBERS GET AN EXCLUSIVE 10% DISCOUNT. Use discount code EHL-HOSCO-22 at checkout ✅

Through your work on the course project, you will reinforce what you have learned about the refinement and extension of revenue management practices and will develop notes and recommendations for implementing and extending revenue management at the organization where you work.

Critical challenges facing the hospitality industry’s value creation models in the twenty-first century are increasing by the ever-changing customer expectations. Traditional approaches to market dynamics, pricing or distribution do not any longer enable companies to reach the full potential and future profit level requirements. In this context, hospitality operators need to step away from old practices and start to embrace more holistic, collaborative, customer-centric and sustainable business practices. Since value in the hospitality industry is clearly co-created by the customer and the company itself, it’s evident that company must be able to capture customers’ expectations and translate them to strategies and tactics. To be able to achieve these goals, it is essential to understand how teams can align themselves throughout the organization. While there is a focus on hotels, this course is also relevant to the other sectors of the hospitality food and beverage sector, events, rentals, etc. The participants are expected to watch all the video content under each module, acquaint themselves with additional materials provided, and then take the quizzes. The quiz can be taken 3 times and we recommend that participants watch the videos and practise until they feel they master the topic.

Great branding matters whether you are a start-up or a legacy business. Creating successful brands follows a process that is part art and part science. Learn the value of branding and how it is researched, shaped and executed at successful hospitality brands around the world. The process of branding is a collaborative, multi-faceted process led by a team of right-brain (creatives) and left-brain (pragmatists) thinkers. This course is highly valuable to a number of audiences: advanced university students of marketing and brand management, middle and senior managers in the hospitality and service sector aiming to create or strengthen the company brand, and for parties dealing with increasing long-term company value through strategic brand design. You will learn how to move through the research and strategy phases through the creative process to arrive at a brand that is distinctive and desirable. This course helps you understand the process and deliverables, then offers templates and exercises for you to build your own hospitality brand. The participants are expected to watch all the video content under each module, acquaint themselves with additional materials provided, and then take the quizzes. The quiz can be taken 3 times and we recommend that participants watch the videos and practise until they feel they master the topic.

In this online course, you will develop a comprehensive knowledge base related to three key areas of hospitality sales and marketing. Rooted in theory and research, you will see how industry experts apply this knowledge in different contexts. You will then be able to apply this into your own professional context to support hotel sales and marketing efforts at different levels of the business. ✅ HOSCO MEMBERS GET AN EXCLUSIVE 10% DISCOUNT. Use discount code EHL-HOSCO-22 at checkout ✅

Hotel asset management requires a holistic overview and understanding of the complete hotel business – it is one of the few disciplines which requires both strategic thinking and analytical application. Thus, this course will enable you to develop a strong strategic perspective on what is needed to enhance value for the owner. This practical hotel industry course uses real life experiences and examples to provide an understanding of hotel asset management and the various contracts and hotel business models employed to improve performance and thus increase value. ✅ HOSCO MEMBERS GET AN EXCLUSIVE 10% DISCOUNT. Use discount code EHL-HOSCO-22 at checkout ✅

Distribution has become the main battleground for hoteliers to maximize exposure and revenues. You will learn to create and sustain competitive advantage by carefully designing, developing, maintaining and managing the distribution channel mix. ✅ HOSCO MEMBERS GET AN EXCLUSIVE 10% DISCOUNT. Use discount code EHL-HOSCO-22 at checkout ✅