Pedro Deakin President Brand Operations

As President Brand Operations, Pedro is responsible for oversight of product globally for Jumeirah and works internationally, based between Europe and Dubai. Pedro focuses on the luxury portfolio ensuring product quality, design and service as well as driving innovation and creativity across the group’s branded hotels.

Pedro joined Jumeirah in May 2018 after a successful 15 year career with Four Seasons Hotels & Resorts. He has a deep understanding of hospitality and operational excellence having held a number of senior leadership positions in flagship Four Seasons Hotels such as the George V in Paris, Geneva and Lisbon.

A Portuguese national, Pedro holds a BSc in International Hotel Management from Oxford Brookes University, UK.