The Degree Programme is based on the future needs of the aviation and tourism industries, with a focus on customer-orientation, globalization, continuous change and sustainability. The goal is to raise the know-how of an expert to a developer level. Graduates from this programme are prepared for work in diverse and challenging professional tasks, for example in service and experience design and management.
In the beginning of the studies, the students choose their specialization area and make their individual study plan in collaboration with an academic advisor. In other words, students can focus on areas that contribute to their desired career steps.
Experience Economy and Designing Services
Strategic Thinking and Management
Leadership and People Management
Customer Relationship and Sales
Digital Marketing and Communication
Digital Business Opportunities
Entrepreneurship and Business Design
Dettagli del corso
Per chi è il corso?
This Degree Programme is planned especially for experts in travel agencies, tour operating, aviation and other sectors in transportation, travel management and tourism organisations.