Resumen del curso

This fully online, 30-credit cohort program is designed to educate students on these trends, enable them to understand the market(s), and develop strategies for events to succeed in the highly competitive event landscape. In addition to the necessary management and leadership skills to equip them for success, the program will introduce destination and international contexts that underpin event design and delivery as well as provide the legal, analytical, and reflective leadership skills to succeed.

Lo que vas a aprender

- Fully online program - Cohort program for an immersive educational experience - 30 Credit Hours minimum beyond Bachelor’s Degree - Fall term start only; Complete in 5 consecutive terms - In-state tuition applies to Florida residents The event industry faces a new future which will be driven by emerging technologies, more demanding clients and consumers, the search for sustainability and social justice, highly engaging in-person, virtual and hybrid event formats, event analytics, and the need for new leaders in the field to manage the complexity and dynamism of the event industry of the future.

Detalles del curso

¿A quién va dirigido este curso?

Build upon your strengths and interests, broaden industry knowledge, and sharpen your leadership strategies at Rosen College. We will incorporate your professional experiences into our interactive learning environment. The typical Master’s candidate holds an undergraduate degree in event, hospitality, business management, or a related discipline and works for a leading event or hospitality organization. Prospective students should have at least 3-5 years of experience within the event industry and an interest in achieving senior-level leadership positions within the field. Graduates will be trained and well-positioned for senior-level positions by developing skills that correlate across all event segments, including business, sports, festivals and fairs, government, non-government, educational, and religious events.