Whether it's a music festival, a museum exhibition, a fashion event, a conference, a friend's wedding or birthday, or your block party, you need to attract your audience and communicate your event in an interesting, attractive way.
This course provides a brief introduction to the fundamentals of finance, emphasizing their application to a wide variety of real-world situations spanning personal finance, corporate decision-making, and financial intermediation. Key concepts and applications include: time value of money, risk-return tradeoff, cost of capital, interest rates, retirement savings, mortgage financing, auto leasing, capital budgeting, asset valuation, discounted cash flow (DCF) analysis, net present value, internal rate of return, hurdle rate, payback period.
Projects are all around us. Virtually every organization runs projects, either formally or informally. We are engaged in projects at home and at work. Across settings, planning principles and execution methodologies can offer ways in which projects can be run more effectively and efficiently. Project management provides organizations (and individuals) with the language and the frameworks for scoping projects, sequencing activities, utilizing resources, and minimizing risks.
Organization is a fundamental theme to understand the real functioning of each company or, more in general, of any institution, and it is part of the basic know-how of each manager. Organization design implies decisions on how work is subdivided and how coordination between the various activities and people who autonomously perform them is guaranteed. Moreover, organization design is willing to consider also the interdependences between people daily activities (namely processes): in fact, processes are the real lever to achieve organizational efficiency and effectiveness. Lastly, organization design should also consider how people and units take their decisions, given that organizing and deciding are two central and complementary activities of the managerial function.
This course will establish you as an expert in Facebook Ads Manager. Learn how to structure campaigns in Ads Manager by selecting ad objectives, target audience, budget, and placement that fit your unique goals. Learn to create and manage ads across Facebook and Instagram and evaluate and optimize the results of your Ads Manager campaigns. You will end the course by creating an actual ad campaign in Facebook Ads Manager to expand not only your knowledge, but your social media marketing portfolio. At the end of this course, you’ll take the Facebook Digital Marketing Associate Certification exam.
This course, the first in the "Interviewing and Resume Writing in English" specialization, guides you to discover the interests, talents and competencies that you can use to find and do work that leverages your strengths, passions and who you are as a person, so you can start doing work that matters to you and to the world. Whether you already have a career and are looking to move forward, whether you’re looking to change careers, whether you’re starting out in the world of work, whether you’re coming back into the world of work after some time away – this course will help you see your path more clearly and will teach you how to communicate your value to an employer in a way that he or she can immediately recognize.