Our strong character as a Business School positions us as one of the international references to provide face-to-face university training in the hotel and hospitality sector. The management of tourism businesses in all its forms (hotels and tourist accommodation, catering establishments, brokerage firms, consultancies) requires a professional to have a peculiar knowledge of their management. Therefore, a key factor to leverage the most skilled employment opportunities offered and demanded by the sector is the specialized training of management professionals in the tourism sector and quality with which they are provided. In this dual-degree program (private training – private degree), the School offers specialized training in Hotel and Tourism Business Management. This theoretical training is complemented by practical training in prestigious hotel companies, which will facilitate the student's access to the working world. This Senior Management career is complemented by internships in prestigious international companies, either in the most recognized hotel chains or in the most awarded restaurants in the world.
Culinary Hospitality Enterprise Project
The culinary industry is among the fastest growing segments of the hospitality industry. This course will focus on on-premise culinary arts functions, and the management of large scale, special culinary events. The course will follow contemporary issues and current trends affecting the culinary arts industry.
Human Resources management
This unit requires developing a critical and creative approach to the analysis and application of human resource practices in Swiss hospitality organisations, by encouraging examination and questioning of traditions and the nature of perceived constraints and by expanding thought to broader social, political, and cultural contexts
Culinary Events
The module equips learners with management skills in terms of training, leadership, managing teams, being role models as well as following hygiene protocols and acknowledged behavioural regulations and implementation of the self-service operation. Moreover, they take responsibility to respect standards and quality of service with the Certificate, Diploma and Postgraduate students
Introduction to Marketing
This unit introduces learners to the concept of marketing, the marketing process and the importance of marketing to tourism and hospitality organisations.
Learners will explore the marketing principles of understanding the customer, ensuring that products and services meet with customer needs and how marketing can influence customer behaviour.
They will have the chance to research the marketing strategies of a variety of hospitality operations. They will investigate the basic principles of marketing through an understanding of marketing objectives, marketing mix, market segmentation and marketing communications. Learners will identify the constraints affect marketing for hospitality organisations.
Culinary Arts Concept Development - Theory
Students require to obtain the skills and knowledge needed for understanding gastronomic principles for enabling them to develop products, and services in the industry, while comprehending the need for costing & pricing of these products. In a gastronomical operations environment, it is an expectation from the industrial standards that new entrants can understand and elaborate about the techniques and quality management expertise that is expected beginning from a supervisory level role. Therefore, through this module, students shall receive the knowledge that is involved behind the effective operation of a culinary environment.
Culinary Arts Concept development - Practical
Besides creating menus and implementing yield management practices in a gastronomically operational environment, the industry has an expectation of being able to carry our service and production tasks not by just the chef, but also having the ability to delegate roles on a day-to-day basis for running an efficient and well driven kitchen. Therefore, through gaining an understanding of the modern culinary trends and methods, which will tie-in with the Culinary Arts Concept Development - Theory & Culinary Events modules, students will learn and gain an in-depth understanding of operating most effectively in a gastronomically operational environment.
German Language
This unit will provide an intensive set of grammar and vocabulary practices along with numerous tasks to enhance listening, reading, speaking and writing abilities. The main focus, however, will be put on speaking and writing (grammar, vocabulary). These skills are essentials for the industry students will be working in. In other words, the emphasis within this unit is on communication within the business environment in which students are likely to find themselves when on placement in industry in Switzerland. A good command of the German language is also very beneficial for students who wish to secure placements that have higher levels of face-to-face customer contact.
Our innovative MBA is designed for working professionals who want to gain an internationally recognised management qualification – without taking a career break It combines short intensive study periods on campus with off-site learning which you can balance with your working life, wherever in the world you are based Distinctive pathways allow you to select a broad-based MBA Global programme or to specialise with the MBA Global Finance or the MBA Global Hospitality Management Our MBA Global and all specialist pathways are accredited by the Chartered Management Institute (CMI), so you can apply for Chartered Manager status on completion of your studies You can choose to undertake a corporate placement project instead of a traditional dissertation, tackling an important challenge that benefits your own organisation You will learn from a teaching team with extensive business and management experience and will work in small, internationally diverse cohorts of students. We offer enhanced tutor support to keep your studies on track Managers who can perform, think and act from an international perspective are in demand like never before. Our MBA Global has been designed specifically to meet that demand, nurturing leaders who are creative, dynamic and innovative – ready to excel in senior positions worldwide. Ours is a thoroughly modern MBA programme which will transform your business thinking as you work towards the world’s most recognised management and leadership qualification. Challenging both academically and practically, it enables you to analyse and solve complex business problems that are directly relevant to your job role, helping inspire change within your own organisation and industry. The Block Delivery MBA typically attracts senior and middle managers from wide-ranging backgrounds, including construction, energy, aviation and the public sector. A choice of pathways We offer three MBA pathways to match your existing experience, current role and future plans. All give you a thorough grounding in strategic leadership, financial performance management, global operations, markets and resources, business research methods and data analysis. The MBA Global pathway helps you develop a broad-based, fully-rounded understanding and features key themes such as risk management and global supply chain management. The MBA Global Finance pathway enables you to explore issues such as international finance and mergers and acquisitions in greater detail. The MBA Global Hospitality Management pathway focuses on current industry trends, hospitality operations management, service quality and customer experience and satisfaction.