Bachelor of Business in Event Management with Public Relations

What will I study? Year 1: • Communication and Customer Care • Learning Innovation Skills • Introduction to Business Law • Language • Introduction to Accounting and Business Maths • Sports Event Management • Introduction to Event Studies • Event Operations • Event Risk Management • Introduction to Public Relations • Wedding Planning • Information and Communication Technology Year 2: • Conference and Exhibition Management • Financial Accounting • Marketing Principles • Management Information Systems • Introduction to Economics • Employment Law • Public Relation Techniques • Management Accounting • Corporate Entertainment • Management Principles • Event Software Applications • Multimedia • Language and Culture Year 3: • Work Placement • Event Planning Management • Public Relations Management • Human Resource Management • Services Marketing • Financial Management • Multimedia Applications • Digital Media Technologies Year 4: • Event Project Management • Public Relations Project • Event Strategy & Policy • Innovation & Enterprise • International Perspectives of Festivals and Events • Business Plan • Performance Management • Marketing Management • Research Methodology • Ethics & Governance • Web Design & Publishing • Destination & Resort Management • Language & Culture Students may select elective modules each semester to enhance their learning and skills. Work Placement -Upon completion of exams in year two, students undertake an accredited thirty week industrial placement. This placement is organised by the LINKS office in conjunction with the student. -If students are considering an international career, the college would encourage students to study an international language during their three years of study and to complete their international placement in a location that supports the development of the language.