MSC Cruises

Pubblicata

Consumer Development Specialist

Cosa comprende il lavoro

Where passion meets opportunity

The best of your adventures is the one you have yet to sail!

Your Purpose

The Consumer Development Specialist will oversee the creation, implementation, and optimization of direct marketing campaigns and leads management strategies in the local market to enhance customer engagement and drive business growth.

Your Impact

* Direct Marketing Campaigns:
* Plan and execute direct marketing campaigns from conception through to analysis.
* Identify key customer segments for tactical campaigns and audience building.
* Develop and curate engaging content tailored to segmented audiences.
* Manage the editing and targeting of each campaign to ensure alignment with brand standards and objectives.
* Analyze campaign performance and generate detailed reports on effectiveness and ROI.
* Manage e-coupon campaigns and ensure timely execution and follow-up.

Your Impact

* Leads Management:
* Design and implement plan for lead activation and nurturing.
* Monitor leads acquisition processes and optimize strategies for maximum performance.
* Conduct detailed analysis and forecasting of leads performance.
* Ensure high data quality and integrity across all marketing platforms and databases.

Your Journey so far

· Advanced in English and fluent in Portuguese. Spanish is an advantage.
· Degree in Marketing, Business, Economics, or a related field.
· 5 years' experience in Marketing/CRM/Digital Marketing.
· Deep knowledge in Power BI, or relates tools
· Proficiency in CRM software, track record of successful email campaigns and CRM management.

Your Essentials

· Excellent communication and project management skills.
· Strong analytical mindset and skills with performance analytic tools.
· Excellent interpersonal, written and presentation skills required.
· Experience in the travel industry is a strong advantage (for ex: Airline, Cruises, Trainlines, Online Travel Agents).

Our commitment

We are committed to building a future that values diverse perspectives, embraces the world beyond borders, and fosters an inclusive environment where every individual feels valued, respected and empowered to be their authentic selves. Our commitment extends to taking meaningful, measurable actions that have a long-term positive impact on our guests, our employees and our planet.

Ready to turn your passion into something extraordinary? Join us at MSC Cruises, where new opportunities await. Apply today to be part of a global team that is pushing boundaries and achieving something remarkable. Your journey starts here

Dipartimento: Altro

L'azienda

MSC Cruises has grown exponentially since 2003. In such a short time, we have built a fleet of 22 modern and most environmentally advanced ships!

With our constant expansion, our fleet will grow in capacity with the arrival of seven new ships in three different classes by 2027.
One of our latest ships – MSC World Europa – was delivered in 2022, inaugurating the World Class. It is our largest cruise ship to date, with a capacity of over 6,700 passengers, served by more than 2,000 crew members.

In 2023 we inaugurated the MSC Euribia equipped with the best and latest environmental technology and bestowed with a highly-innovative design.

In 2023 MSC Cruises entered the Luxury segment by launching its first of four Explora Journeys ships.

Recruitment Prospects
With three new mega-ships and four Luxury ships to be built and delivered between 2023 and 2027, the biggest and most important challenge for MSC Cruises is to find, recruit and train a high number of new crew members needed to provide the service, fun and safety that have become hallmarks of MSC Cruises.

This massive project is already well under way. The Human Resources Team is not only working to recruit the best talents but is also visiting our manning agencies and hiring partners around the world to ensure that the right people and facilities are in place to prepare this ‘army’ of new crew members for their life at sea.

We need motivated and ambitious crew members who work with passion and understand the value of a smile.

Join our team and see how much you can grow!