Master’s in Marketing and Management for Luxury TourismLes Roches Marbella International School of Hotel Management
Resumen del curso
Prepare for success in an exciting, fast-growing and highly competitive business With its focused and practical learning approach, this master’s will give you the skills to lead marketing projects and develop effective marketing strategies – skills which are highly sought-after throughout the industry.
Lo que vas a aprender
Taught exclusively on our Marnella campus, this program will immerse you in the world of marketing and luxury. Through a practical and field-work learning approach, you will explore new marketing tools, innovative trends, and technologies to equip you with the knowledge, skills and abilities to define successful marketing strategies for luxury brands in a business environment. In your second term, you'll delve deeper into marketing and leadership theories and discover how brand value is created and performance is measured. An optional six-month professional internship at the end of the program provides an opportunity to apply everything you have learned in class and gain invaluable real-world experience.
Detalles del curso
¿A quién va dirigido este curso?
This master's program is designed for ambitious graduates, hospitality professionals and career-changers looking to accelerate a career in marketing for luxury tourism or related sectors. As a Les Roches student, you will have access to expert career counselors to guide and support you as you pursue your professional ambitions. The Les Roches name is known and trusted by leading companies the world over for our highly employable graduates. We are proud to be ranked in the top 3 globally for employer reputation in our industry.