Résumé du cours
With this online course, you will obtain the fundamental knowledge, skills, and practice to be able to make successful business decisions related to hotel development and investments: asset management, feasibility analysis, development and negotiations and valuation of hotel investments.
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Ce que vous apprendrez
✽ Valuation of Hotel Investments
Explain the principles of the capital structure (debt and equity) and give examples of their application in hotel valuation Examine the different methods of hotel valuation and apply them to real life examples
✽ Hotel Asset Management
Defend the crucial perspective of hotel asset management, in order to meet investment objectives and create sustainable profits Analyze the components of the hotel sector in terms of types of hotel products, international brands and various business models and contracts Develop an ‘asset management’ toolkit for evaluating projects
✽ Feasibility Analysis
Explain the entire hotel development process, from evaluating a site, space planning, recommending facilities, to conducting a feasibility and evaluation of the project viability Construct a project plan for the development of a new hotel
Détails du cours
À qui s'adresse ce cours?
This course is designed for hospitality professionals, hotel owners, entrepreneurs starting a hospitality business and any professional with business experience wishing to update their skills and learn how to drive hotel revenues.