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Parcourez les Cours Hotellerie Restauration

Glion Institute of Higher Education
How to Perform a Hotel Market Analysis and Valuation
Glion Institute of Higher Education
Learn how to gather and process data for a comprehensive hotel market analysis.
Durée
14 jours
Format
En ligne
Glion Institute of Higher Education
Maximising Spa Profitability: Financial Planning for Spa and Wellness Centers
Glion Institute of Higher Education
Understand the methods and tools you can use to increase sales, reduce costs and maximize profits in spas and wellness centers.
Durée
14 jours
Format
En ligne
Glion Institute of Higher Education
Hotel Revenue Management: the Strategy and Tactics of Hotel Room Pricing
Glion Institute of Higher Education
How does hotel room pricing affect hotel revenue management? Find out with this course from Glion Institue of Higher Education.
Durée
14 jours
Format
En ligne
SHMS Swiss Hotel Management School
Strategies for Excellence in Business Operations
SHMS Swiss Hotel Management School
This course will show you the design of strategies for excellence in hospitality operations.
Durée
15 heures
Format
En ligne
English pronunciation in a global world
English pronunciation in a global world
In this course you will improve your English pronunciation skills and learn about speaking English in today's globalised world.
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Certificate in Revenue Management
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The ‘Revenue Ready’ program is custom-built for hotel staff who have moved into the Revenue Department, or who are just about to. The program will fast-track your learning and help you become proficient in Revenue Management is a short amount of time. In conjunction with your on-the-job hotel experience, this is the best method of getting to the next phase of your career.
Durée
1 an
Format
En ligne
The Hong Kong Polytechnic University's School of Hotel and Tourism Management
International Hospitality Management MicroMasters® Program
The Hong Kong Polytechnic University's School of Hotel and Tourism Management
Explore international hospitality and tourism management
Durée
8 mois
Format
En ligne
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Marketing the Hospitality Brand Through Digital Media
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Successful marketing and revenue generation in hospitality requires the management of an array of new media including, social, mobile, and search. While these new media enable marketers to reach customers in ways that were previously not possible, successful use must be anchored by core marketing and demand management principles.
Durée
14 jours
Format
En ligne
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Valuing Hotel Investments Through Effective Forecasting
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For a hotel investment to be successful, you must first have accurate and reliable data about the critical aspects of the hotel operation, such as occupancy, revenue, expenses, and cash flows. But how do you generate these detailed forecasts? In this course, Cornell University professor Jan deRoos leads you through this analysis using the Hotel Valuation Software he developed with HVS International.
Durée
14 jours
Format
En ligne
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Developing An Asset Management Strategy
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The hotel asset manager is responsible for managing lodging investments to meet specific objectives. Their role in building value is analyzed at both the portfolio and the property level. In this course, Professor deRoos focuses on the importance of developing a strategic vision for asset management and explores the latest asset management techniques in pursuit of that strategic vision.
Durée
14 jours
Format
En ligne
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Control of Hotel Real Estate
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The control and management of hotel real estate is a complex process with a wide variety of options for both hotel owners and companies. Determining who manages the hotel on a day-to-day basis and whether or not the hotel should affiliate with a brand can make or break your property. Based on his many years of academic and real-world experience, Professor deRoos provides you with the tools and knowledge you need to navigate the options and make sound decisions for your hotel investment.
Durée
14 jours
Format
En ligne
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Achiving Hotel Asset Management Objectives
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Ultimately, the goal of an asset manager is to strategically oversee hotel operations to meet the hotel owner’s investment objectives. To help you meet that goal, Cornell University professor Jan deRoos introduces the latest asset management techniques and provides a set of five practical tools that both owners and asset managers can use to achieve their strategic objectives.
Durée
14 jours
Format
En ligne
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Services Marketing Planning and Management
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Services marketing is often viewed in terms of outcomes, but services marketing is also an ongoing analytic process. In this course, you will learn how to properly analyze frameworks, tools, channels, data sets, customer behavioral data, decision-making factors, and strategies that support broader marketing decisions. Authored by Robert Kwortnik from Cornell University's School of Hotel Administration, this course will teach you how to review the way marketing works in your organization and how to create and apply a services marketing process.
Durée
14 jours
Format
En ligne
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Financial Analysis of Hotel Investments
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Investing in hotel real estate is a complicated and rewarding endeavor. To be successful, hotel investors must be able to determine the financial interests of those involved in any project.
Durée
14 jours
Format
En ligne
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Implementing Brand Strategy Through Digital Media
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Hospitality marketing is fast shifting from traditional media to digital forms (e.g., social media, video, website and search, plus mobile applications). New-media technologies have changed the ways consumers experience and value a product or service. So how can you draw on these technologies to enhance your operations and provide distinct customer value? And how can you be sure your efforts in new media are producing tangible returns?
Durée
14 jours
Format
En ligne
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