Course overview

Event Management Course Online. The contemporary events planning industry is widely regarded as one of the world’s most enjoyable, diverse and comprehensively rewarding. The services of the professionally-qualified events manager have never been in higher demand, as businesses and private clients alike continue to request the planning, implementation and management of increasingly challenging and complex events. From the smallest of corporate meetings to the largest live music events, event planners are required to master a wide variety of intricate disciplines, in order to build both a strong reputation and a lucrative life-long career. This event management course online, has been designed for those with an existing interest in contemporary events in general, though perhaps no specific prior qualifications or experience. Candidates are gradually and comprehensively introduced to the most important elements in the event planning process, along with what exactly it is the events manager does and how to build a successful career. Nine intensive modules of Online event management Course, begin with an outline of events from a modern perspective, before introducing a variety of different event-types, the most critical event planning steps, human resource management, event marketing, contingency planning and ultimately how to go into business as an event planner. Successful candidates will have the opportunity to explore and pursue countless career options with established event planning brands, or to build and manage their own private events management business.

What you will learn

This event management certificate online, is delivered over seven modules: Module 1 - An Introduction to Events The introductory course module begins with a broad overview of the contemporary events market, guiding candidates through the definition of an event, how exactly the event planner plays a role in organising/managing an event, techniques for gaining a better understanding of clients’ expectations and how the industry in general has evolved over time. Module 2 - Types of Event Course content in Module 2 focuses more specifically on the various different event types the professional events planner may encounter. A series of essential planning principles and associated challenges are introduced alongside public events, business events, personal events and several examples of social events. Module 3 - The Event Planning Process Diploma Module 3 guides candidates through the most important stages of the initial planning process, along with a series of essential considerations and issues. The module as a whole opens candidates up to the importance of planning in general and how the desired result cannot be achieved without equal focus paid to each specific planning stage. Module 4 - The Event Management Plan Perhaps the single most important event planning document of all, the event management plan details every essential aspect and element of the event in full. While event management plan content varies from one event to the next, standard content includes key contractors, licensing and insurance details, fire safety, event timetables, scheduling, staffing, emergency contacts and more. Module 5 - Steps in Planning an Event The four most critical components of the successful event planning framework are introduced and discussed at length in Module 5. Candidates investigate the planning and execution stage, event monitoring, controlling and closing an event. Once again, each component is studied as a uniquely critical entity in its own right and as a critical event building block. Module 6. Customer Service as a Marketing Strategy Course unit 6 details how the single most important element in an effective marketing strategy is the provision of superior customer service. Candidates learn how to identify and prioritise marketing objectives, implement a wide variety of marketing techniques and produce a professional marketing plan. The importance of identifying and meeting the expectations of the target audience is also explored. Module 7 - Contingency Planning Professional event planners must also be able to circumvent a wide variety of challenges, issues and unforeseen eventualities. Module 7 provides a comprehensive overview of contingency planning, introducing candidates to a wide variety of potential risks/scenarios and the core stages of creating a workable and efficient contingency plan
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