Hospitality Management 360 Certificate

Hospitality Management 360 Certificate

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$7,900

Taxes included

What you will learn

The hospitality business has more moving parts than most people realize, and more customer touchpoints than any other industry. Teamwork is essential. Whether you aspire to management, have recently been promoted, or are currently in a management position, this certificate program positions you to make a bigger impact in your organization and your career. This certificate consists of 18 two-week courses – 14 core and 4 elective courses – and provides the essential skills you need to ensure that your organization runs like a well-oiled machine. You’ll quickly develop the technical expertise and broad, strategic focus needed to become a top-level hospitality manager. You can complete all of the courses in this program and earn your certificate in as little as 9 months, spending about three to five hours per week. Introduction to Hotel Operations Becoming a Powerful Leader Building High-Performing Teams Understanding Financial Statements Using Ratio Analysis to Evaluate Financial Performance Services Marketing Planning and Management Evaluating Business and Customer Factors Affecting Marketing Decisions for Services Introduction to Hotel Revenue Management Forecasting and Availability Controls in Hotel Revenue Management Marketing the Hospitality Brand Through Digital Media Utilizing Income Statements and Operational Data Building Guest Loyalty Introduction to Restaurant Revenue Management Managing Meal Duration and Reservations Elective (4 Courses) Define and differentiate between leadership and management Create a plan for overcoming new leadership challenges and forming a high-functioning team Identify the proper online sources of financial information for research purposes Understand the structure of the three principal financial statements Analyze your firm’s marketing approach and make strategic decisions on how to optimize your team’s efforts Design and execute your own pricing strategy for a particular product or service Develop the fundamentals and practical skills involved in planning, opening, and managing an operation Assess a restaurant’s revenue capability and how to maximize its profitability Adopt a strategy that is focused on revenue per available room (RevPAR) Build booking curves; account for “pick-up”; segment demand by market, group, and channel; and calculate error and account for its impact.

Keep learning. Keep growing.

Discover this selection of interesting courses

We have a range of courses available: from online courses to short courses and master's degrees. Start your search by checking out our most popular courses below.

Free

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International Entertainment and Sports Marketing
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This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week.
Duration
11 hours
Format
Online

Free

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Event Management (Short Course)
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A uniquely rewarding, dynamic and diverse creative industry, a career in event management can be incredibly fulfilling. On a global basis, demand for increasingly extravagant and elaborate events has led to an enormous spike in demand for qualified and experienced event planners. From minor business meetings to major music festivals, the event manager serves as the linchpin that brings the whole thing together. If you thrive on the idea of realising the impossible and watching your vision come to life right before your eyes, event management could be the perfect career for you. With this high-quality free course available from Oxford Home Study College, why not take that first important step right now?
Duration
20 hours
Format
Online

Free

The Hong Kong Polytechnic University's School of Hotel and Tourism Management
Luxury Management
The Hong Kong Polytechnic University's School of Hotel and Tourism Management
Learn strategies and skills for managing luxury brands within the hotel and tourism industry. You will analyze the essence of a luxury brand and learn marketing techniques and trends to better position your services. You will learn how luxury brands are created and how to properly communicate the value of your brand.
Duration
2 months
Format
Online
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