This last decade, innovation and technology have irrevocably changed the rules. We have witnessed the birth of a very demanding, multi-channel and self-sufficient digital tourist, who expects personalised customer service and feels the need to be connected on a constant basis. Training is now an essential requirement in order to remain active and relevant in this new scenario, where tourists are more demanding and require real-time information and efficient processes. At the same time, there is so much data available that can be leveraged to provide customers with the best possible experience. This Massive Open Online Course (MOOC) is a great opportunity for anyone who is interested in developing his or her basic knowledge on management concepts applied to the tourism industry. You can study the content for free and only pay if you want to do the assignments and receive a certificate of completion.
Learn to make a dish look as great as it tastes. In this 30-minute class, freelance food photographer Daniel Krieger (New York Times, Eater.com, and more) reveals how he styles and shoots food both on the job and when he's out on his own. Each bite-sized video lesson covers his gear, ordering, shooting in daylight, and the images that make his portfolio stand out. Whether you use a DSLR or iPhone camera (or both), you'll love watching Daniel's gorgeous images come to life — and then creating your own.
Through this course, you will start by addressing the two “big questions” of accounting: “What do I have?” and “How did I do over time?” You will see how the two key financial statements – the balance sheet and the income statement - are designed to answer these questions and then move on to consider how individual transactions aggregate to make up these financial statements. After developing a broad understanding of accounting and financial statements, you will begin to develop a more nuanced understanding of individual components of doing business, such as making a sale or building inventory. By considering many of the more common actions of a company, you will build your understanding of accounting, and explore these concepts by applying them across various types of transactions. Once you understand these individual concepts better, you will be ready to return to the overall financial statements and use them as informational tools, including building ratios.
You can do this course standalone or to qualify for the residential component of the Finance for Strategic Decision-Making Executive Education program. For more information, see the FAQ below.