Manager/ Assistant Manager, Strategy (Family Experience)

Shangri-La Group

Shangri-La Group is a global leader in luxury hospitality with unique Asian heritage.

Headquartered in Hong Kong SAR, the Shangri-La Group has grown from a single hotel business to a diverse and integrated global portfolio comprising quality real estate and investment properties, wellness and lifestyle facilities. Today, the Group owns, operates and manages 100+ hotels under our family of four brands: Shangri-La, Kerry Hotels, JEN by Shangri-La, and Traders.

We are part of the Kuok Group, one of Asia's most dynamic multinational conglomerates and a leader in properties, logistics, agribusiness, maritime and hospitality. From our strong base in Asia, we have expanded into key gateway cities and markets around the world. Our properties sit on some of the world’s most prestigious addresses and exotic destinations. Through the environments we have created, we enable people to come together to live, work, play, eat, and rest well.

We are developing our business catering to families as a customer group. From strategy to implementation – we’ll be building a new business which will be a pivotal pillar of the organization’s overall strategy. Family has always been at the heart of the Shangri-La brand; treating our guests like family remains a hallmark of the Shangri-La identity. Today, as more multigenerational families are travelling together, a family-centric experience is needed more than ever. The COVID-19 pandemic has also raised the importance of family time and maintaining family ties. We are dedicated to creating heartfelt and unforgettable experiences to families as they explore, bond, and grow together as a family. As we continue to introduce thoughtfully-designed family-friendly products and programs, we aim to become top-of-mind for family guests around the world.

In view of our business development, weare looking for an Assistant Manager, Family Experience who will be building the new business and gain hands-on experience in designing the business model, conceptualizing new products and services, and implementing our growth strategy. Focusing on a high priority initiative of the organization, your work will spread far and wide within the organization and have a tangible outcome.

As our Assistant Manager, Family Experience, we rely you on to:

• Work with the Head of Family Experience to create new family products – ranging from hotel room design to play space design, to family guest experience curation
• Develop quantitative analysis and financial models for business plans
• Perform market research, market sizing exercise, competitive analysis, and feasibility studies on asset enhancement projects and new initiatives
• Address business problems and identify new growth initiatives and opportunities
• Prepare presentations to be presented to senior leadership
• Coordinate with internal and external stakeholders to facilitate the implementation of strategic initiatives, and provide ongoing strategic planning support to the business
• Provide insights and analyze trends for their impact on the strategy
  

We are looking for someone who has/ is:

• 3-6 years of experience from leading companies;prior experience in entertainment & attraction business, marketing and event agencies, design agencies is a plus
• Bachelor’s degree from a top-tier university with consistent outstanding academic record
• Experience in analytics, market sizing, financial modelling, business development, or other relevant analytical and strategy consulting experience
• Strong quantitative, analytical, and conceptual problem-solving skills combined with outstanding business acumen
• Passion in family-friendly entertainment offerings, kids’ experiences, hospitality, and/or education
• Strong organizational skills and great attention to detail
• Strong written and oral communication skills, fluency in both English and Mandarin required
• Strong interpersonal skills and experience working with cross-functional teams
• Independent and proactive, but also collaborative
• Entrepreneurial, results-driven with a can-do attitude