B.A. Hons Culinary EntrepreneurshipAthlone Institute of Technology Ireland - Hospitality, Tourism & Leisure
This programme develops honours degree students in the field of culinary entrepreneurship. Participants on the programme will acquire the critical thinking and applied skills necessary to succeed in culinary business, food enterprise development and food innovation management. 1 year add-on course for students with a Level 7 QQI equivelnt B.A.
What you will learn
This add-on honours degree year develops competences in food entrepreneurship through combining core business concepts and analytical thinking skills with culinary arts, food science, sensory awareness, food cost and waste control, managing pressure effectively and problem solving. This programme will allow graduates to progress to management and senior positions in the food industry and to progress to Master’s degrees should they choose.
Who is the course for?
On this course you will learn: How to develop a new food product; How to brand and promote food; International best practice in food marketing (we have an annual international fieldtrip); How to write a market research, business model canvas and business plan; Sensory analysis of food; An introduction to food science skills. What opportunities might it lead to? An honours degree (Level 8) is an effective basis for postgraduate training and research leading to Master’s and PhD (Level 9/10) qualifications. Taught postgraduate opportunities for the graduates of this programme are numerous and varied and include Master’s in food, hospitality and business management. Graduates from this course will likely work in: Food product development Food entrepreneurship Food tourism Culinary arts Food sales Contract catering