Advanced Hospitality Revenue Mgmt: Pricing and Demand Strategies

Advanced Hospitality Revenue Mgmt: Pricing and Demand Strategies

Courses Select

$3,600

Taxes included

What you will learn

This certificate program consists of five two-week courses. The series builds on the fundamental principles of pricing and revenue management to give you advanced tools and techniques to make strategic hotel pricing decisions, set inventory controls, and encourage demand manipulation to drive profits and overall organizational performance. Increasing sales and profits entails a comprehensive revenue -management strategy that includes creating and managing customer demand and establishing a marketing strategy built around rigorous control systems. Doing this better than the other players in the market will produce a clear, competitive yield advantage. This certificate program consists of five two-week courses. The series builds on the fundamental principles of pricing and revenue management to give you advanced tools and techniques to make strategic hotel pricing decisions, set inventory controls, and encourage demand manipulation to drive profits and overall organizational performance. You can complete all five courses and earn your certificate in as little as three months, spending three to five hours per week. This program was developed with revenue-management expert Christopher Anderson, PhD, associate professor in the School of Hotel Administration at Cornell University. Professor Anderson’s research focuses on revenue management and service pricing, and he advises world-renowned hospitality, service, and consumer-goods firms on optimizing and executing their revenue-management strategies. For the best experience in this program it is strongly recommended to take these courses in the order that they appear. - Price and Inventory Controls - Price Sensitivity and Pricing Decisions - Segmentation and Price Optimization - Displacement and Negotiated Pricing - Search Engines and Online Selling: Stimulating Incremental Demand

Keep learning. Keep growing.

Discover this selection of interesting courses

We have a range of courses available: from online courses to short courses and master's degrees. Start your search by checking out our most popular courses below.

Free

Courses Select
International Entertainment and Sports Marketing
Courses Select
This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week.
Duration
11 hours
Format
Online

Free

Courses Select
Event Management (Short Course)
Courses Select
A uniquely rewarding, dynamic and diverse creative industry, a career in event management can be incredibly fulfilling. On a global basis, demand for increasingly extravagant and elaborate events has led to an enormous spike in demand for qualified and experienced event planners. From minor business meetings to major music festivals, the event manager serves as the linchpin that brings the whole thing together. If you thrive on the idea of realising the impossible and watching your vision come to life right before your eyes, event management could be the perfect career for you. With this high-quality free course available from Oxford Home Study College, why not take that first important step right now?
Duration
20 hours
Format
Online

Free

The Hong Kong Polytechnic University's School of Hotel and Tourism Management
Luxury Management
The Hong Kong Polytechnic University's School of Hotel and Tourism Management
Learn strategies and skills for managing luxury brands within the hotel and tourism industry. You will analyze the essence of a luxury brand and learn marketing techniques and trends to better position your services. You will learn how luxury brands are created and how to properly communicate the value of your brand.
Duration
2 months
Format
Online
View all courses

Ready to put your skills into practice?

Here are the latest jobs that match your new skills

Franchised Area Controller

Franchised Area Controller

Posting Date Apr 29, 2021Job Number 21041391Job Category Finance & AccountingLocation Sheraton Salt Lake City Hotel, 150 W 500 S, Salt Lake City, Utah, United States VIEW ON MAP Brand Sheraton Hote...
Posted
Sommelier

Sommelier

Shangri-La Hotel, Singapore To be responsible for the overall administration and operations regarding wine and beverage and to assist the sections appointed in the F&B division with the alcoho...
Posted
Executive Housekeeper

Executive Housekeeper

Job Description Responsible for cleanliness, orderliness, and appearance of the entire hotel.To ensure that hotel cleaning and sanitization levels and scores are maintained.To ensure that employee ex...
Posted
Executive Secretary

Executive Secretary

You will be in charge of support and run pre opening of the property that includes planning, organizing and ensuring smooth execution of the general administration of pre opening critical path within ...
Posted
View more jobs
This site uses cookies
By continuing to browse this website you're agreeing to our use of cookies.
Find out more