For a hotel investment to be successful, you must first have accurate and reliable data about the critical aspects of the hotel operation, such as occupancy, revenue, expenses, and cash flows. But how do you generate these detailed forecasts? In this course, Cornell University professor Jan deRoos leads you through this analysis using the Hotel Valuation Software he developed with HVS International.
The Two-year Diploma program in Culinary Arts prepares students to enter junior chef positions in five-star hotel with the hands- on craftsmanship, solid scientific knowledge, and business communication skills to start a career journey in the culinary and hospitality sectors. Students in this program study theoretically and practically the foundations of culinary arts science and cooking methods, knife skills, nutrition, service techniques, menu development and cooking in restaurant operation. Program Attributes: Certificate accredited by EHL. Certificate accredited by Ministry of Higher Education in Jordan. Cohesive academic and practical education of culinary arts. Addresses the passion for students who prefer hands- on, dynamic programs. Includes hands-on culinary courses and specialized culinary academic subjects. Industry-internship semester for 5 months in a 5-star hotel in Jordan or all over the world to have the students ready for the workplace by the time they graduate.
Understanding latest trends in sales management, organisation, budgeting, planning, recruiting, training.
The sales department is one of the key departments in hospitality not only because it brings sales but also helps in understanding customer demands and experiences required through market intelligence. The sales department is responsible to position the hotel, price, distribution, and promotion to not only end consumers but also to B2B and intermediaries.
In this course, we will learn theoretical aspects of sales management with practical tips and examples from hotel industry with templates and checklists.
We will be covering
- Concepts of Marketing
- Organization and Roles of Sales Managers
- Recent Trends impacting sales managers
- Ethics in sales
- Sales Planning, Budgeting and forecasting
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